TrustRadius: an HG Insights company

What is MaPS System?

The MaPS System is a comprehensive data management solution designed for multichannel marketing. According to the vendor, it is specifically tailored for small to large companies in various industries, including retail, industry/construction, tourism, luxury, and the medical field. This all-in-one solution aims to help businesses effectively manage and leverage their master data, product information, digital assets, and multilingual and multichannel publications.

Key Features

PIM: Product Information Management: According to the vendor, the system allows businesses to centralize all product information sources, aiming to reduce time-to-market and ensure consistent data quality across all points of sale.

MDM: Master Data Management: The vendor states that the system enables businesses to centralize supplier, manufacturer, distributor, and customer data. It is designed to model specific business data without compromise and automate data governance to avoid errors.

DAM: Digital Asset Management: The system offers a platform to manage all photos, videos, and documents, according to the vendor. It aims to enable quick search and easy sharing of media files, as well as the association of media with products for high-quality content.

Publication: Multilingual and Multichannel: The vendor claims that the system allows businesses to create flows for web channels, automate digital catalog updates, define the structure of paper catalogs, and adapt content for different languages, countries, and seasons.

Data Import: The vendor states that the system provides an easy way to import raw product data from files or connect to databases, ensuring seamless integration with different data sources.

Tailor-made Data Structure: According to the vendor, the system allows businesses to organize product information according to their specific needs, structuring data by categories, universes, attributes, and more.

DAM Included: The system includes a real multimedia library to organize digital assets, as claimed by the vendor. It aims to combine products and visuals while maintaining copyright control.

Product Master Data: According to the vendor, the system enables businesses to associate products with suppliers, brands, designers, or customer reviews, creating a comprehensive product database.

Bulk Edition: The vendor claims that the system allows businesses to apply changes to the product catalog in bulk, aiming to improve the agility and productivity of teams.

Data Quality Management: The vendor states that the system helps ensure data quality before publication by setting up validation processes and alerts for errors, aiming to provide accurate and reliable information.