WYSIWYG email editor
Users can create html emails through a drag-and-drop interface, without html coding knowledge.
Cat avg: 7.5
Top Performing Features
Mobile optimization
Users can easily optimize emails and landing pages for mobile devices.
Cat avg: 8.3
Email deliverability reporting
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
Cat avg: 8.7
Dashboards
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
Cat avg: 7.9
Worst Performing Features
A/B testing
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
Cat avg: 7.6
Dynamic content
Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).
Cat avg: 7.7
List management
This involves creating, filtering, editing, merging and de-duping lists of contacts.
Cat avg: 8.4
Mailjet Features from Reviews
Email & Online Marketing
Using software to manage lists, send emails, automate email campaigns, and track results.
8.3+17%
WYSIWYG email editor
Users can create html emails through a drag-and-drop interface, without html coding knowledge.
Category average: 7.5
Dynamic content
Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).
Category average: 7.7
A/B testing
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
Category average: 7.6
Mobile optimization
Users can easily optimize emails and landing pages for mobile devices.
Category average: 8.3
Email deliverability reporting
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
Category average: 8.7
List management
This involves creating, filtering, editing, merging and de-duping lists of contacts.
Category average: 8.4
Reporting & Analytics
Users can report on and analyze usage, performance, ROI, and/or other metrics of success.
10+28%
Dashboards
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
Category average: 7.9
Standard reports
The software offers pre-built reports with metrics standard to the category.
Category average: 8.6
Mailjet Features from the Vendor
Email & Online Marketing
Vendor-reviewedWYSIWYG email editor
Users can create html emails through a drag-and-drop interface, without html coding knowledge.
Dynamic content
Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).
Landing pages
Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.
A/B testing
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
Mobile optimization
Users can easily optimize emails and landing pages for mobile devices.
Email deliverability reporting
The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.
List management
This involves creating, filtering, editing, merging and de-duping lists of contacts.
Triggered drip sequences
The software allows users to set up automatic / drip email campaigns triggered by certain events.
Reporting & Analytics
Vendor-reviewedDashboards
Users can create, customize and share dashboards, which provide an overview of the most important metrics.
Standard reports
The software offers pre-built reports with metrics standard to the category.
Pre-Send Testing
Vendor-reviewedInbox Display
This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.
Email Accessibility Tools
This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.
Email Previews
This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.
Email Version Control
This allows marketers to keep track of which individual made a revision to an email and when.
Review Status Updates
These status updates may be pushed through third-party tools, or sent directly via the application itself.
Additional Features
Vendor-contributedSegmentation
Marketing automation
A/X Testing
Campaign Comparison
Image Library
Email templates
Templating Language
Collaboration Toolkit
Multi-user Accounts
Subscription Forms
Parse API
Event API
Send API
SMTP Relay
Dedicated IPs
Deliverability Experts
Online support
Real-Time Monitoring
CAN SPAM Compliance
Transactional SMS
MJML
AI Email Generator