Lyssna

Lyssna (formerly UsabilityHub) is a user research platform used to test digital products with real users and gain insights into their audience. Its tools and features help Lyssna to optimize users' designs and create more engaging user-friendly experiences.

Lyssna is a research platform, offering a broad range of testing features including:

• Five Second Testing - Used to quickly test the effectiveness of landing pages, messaging and designs by showing users a screenshot for just five seconds and then asking them questions about what they saw.

• First Click Testing - Measures how well users can navigate a design by asking them to click on specific elements.

• Surveys - Used to collect user feedback and validate assumptions with target customers.

• Navigation Testing - Helps to optimize user flows by asking users to complete specific tasks on a design and tracking their progress.

• Prototype Testing with Figma - Displays how users navigate interactive Figma prototypes at every stage of the design process, to discover what to improve before shipping.

• Card Sorting - Open and closed card sorting to discover how to organize and label content in a way that makes sense to the audience.

• Tree testing - Used to assess and refine information architecture, and to understand how users expect to navigate and find the information they are looking for, and why.

• Preference Testing - Helps to understand what audience prefers by asking participants to choose from multiple options in response to specific question.

• Participant Recruitment - When it comes to participant recruitment, Lyssna allows testing with one's own users with a customizable recruitment link or access a target audience via their extensive panel. With over 690,000 people across 120+ countries, 55 languages and with 395+ demographics or attributes users can target by job function, industry or company size.

• Granular location targeting - Pinpoint research participants not just by country, but by state or city.

• Interviews - Consolidates the entire interview process in a single tool; planning, sourcing, screening, scheduling, communication, incentives, repository, and transcription.

• Screeners - Ensures feedback is gathered from participants who meet a specific criteria, to achieve more targeted and relevant insights.

• Recordings: See the experience through the eyes of your users with audio, screen, and video recordings on unmoderated tests.

Lyssna aims to help users:

Save time and money

By identifying audience preferences early the user can save time by focusing on what will give the highest chance of success. Identify issues early in the design process to avoid costly design or development changes down the road.

Improve user engagement

With insights gained from Lyssna, the user can make informed decisions to create more engaging and user-friendly experiences.

Increase conversion rates

Optimize design and messaging based on user feedback to increase conversions and revenue.

Enhance team collaboration

With Lyssna, teams can share feedback and insights to improve communication and collaboration.

Lyssna's suite of tools provides actionable feedback that allows teams to iterate and improve their designs. The solution boasts flexible pricing plans and a pay-as-you-go model for accessing their user panel to provide cost-effective ways for teams of all sizes to gain valuable user insights.