From creating landing pages to capture leads to running email campaigns that nurture new customers—LeadFox aims to make deploying online marketing strategy easy and automatic. According to the vendor, LeadFox was created to address the issue of using multiple point solutions (that may be messy to integrate) to run marketing campaigns.
It is designed to be an affordable all-in-one marketing software for all size companies. The vendor offers a 21-day trial with all the features accessible from day 1. LeadFox starts at $49.95/month with all the features included on the basic plan. The pricing plan structure is based off of email list size, so organizations pay more as they scale up. No setup fees required.
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Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.
Category average: 7.5
Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.
Category average: 7.9
Users can easily optimize emails and landing pages for mobile devices.
Category average: 8
The software can integrate with Salesforce.com bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.
Category average: 9
Users can create custom reports.
Category average: 7.1
Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.
Category average: 8.4
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