What is Later Social?
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
Categories & Use Cases
Top Performing Features
Content planning and scheduling
Users can easily plan content and schedule posts to various social media channels and profiles from one interface.
Category average: 9.1
Instagram
The software allows users to monitor, publish and respond via Instagram.
Category average: 9.2
Pinterest
The software allows users to monitor, publish and respond via Pinterest.
Category average: 8.4
Areas for Improvement
LinkedIn
The software allows users to monitor, publish and respond via LinkedIn, including Groups.
Category average: 8.9
YouTube
The software allows users to monitor, publish and respond via YouTube.
Category average: 8.4
Campaign success analytics
Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.
Category average: 8.6
