#1 most frequent
United States of America
68.6%24 installations of 35
What is HiConversion?
HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.
Categories & Use Cases
Top Performing Features
a/b experiment testing
Create and test variations of a website, changing site elements such as headlines, CTAs, images, page design and layout, technical SEO changes, and new feature additions and collect statistical results of each variation’s conversion rates or other metrics.
Category average: 8.6
Multi-page/funnel testing
Create an experiment that makes changes across multiple pages, like a funnel or a site-wide experience.
Category average: 7.3
Cross-browser testing
Preview your experiments across multiple browsers at once.
Category average: 6.9
Areas for Improvement
Form fill analysis
Enables users to view visitor interaction with forms and identify which parts of the form visitors fill out first and which fields lead to increased visitor drop-off.
Category average: 8.2
CSV export
Ability to export test results as a CSV file.
Category average: 6.9
Experiments results dashboard
Provides users with a dashboard displaying test results for all live tests. Some products may also include test result histories accessible from the dashboard.
Category average: 6.5
Who Buys & Uses HiConversion
#2 most frequent
Canada
8.6%3 installations of 35
#3 most frequent
United Kingdom of Great Britain and Northern Ireland
5.7%2 installations of 35
HiConversion Improve Your Conversion Rate.
Use Cases and Deployment Scope
HiConversion for me is the best A/B test tool. I have tried almost all A/B testing tools and HiConversion is the best for the team. I no longer need to think about a tool, it just works. I can check all my pages and post variations, due to the high conversion rate tracking. And the best part is that it's really easy to use!
Pros
- I was looking for a tool that would help me do A / B tests for my landing pages and HiConversion is. With this tool, you can quickly create A/B testing to improve your conversions to get more sales.
- Let your guests choose their favorite design from two plans and check which one works best.
- Quickly improve the performance of your website without technical knowledge.
- Check out two versions of your website in real time to see which one works best!
Cons
- Nothing but Increase marketing to better explain the technology.
Most Important Features
- Explore your website or app by showing different versions to visitors and rate them.
- A maximum number of conversion points is available with all metrics required for analysis.
- Get your conversion rates up to date with the best A / B testing tool on the market.
Return on Investment
- I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
- The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
- The tool was easy to get started with, and I see results, which is important to me.
Alternatives Considered
Google Optimize, Adobe Target and VWO
Other Software Used
Google Optimize, Adobe Target, VWO
Working smarter, not harder
Pros
- Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
- Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
- Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
Cons
- We have had some issues with delays in the loading of treatments on our site which has made certain tests hard to accomplish or trust. This likely has a lot to do with our website speed, but has proved to be a challenge for us regardless.
- Our team would have benefited from more hands on / in person training in the beginning, to allow us to better leverage all their tools. They have offered training but I believe we are still only scratching the surface.
Return on Investment
- We have seen a +9.85% lift in conversion rate in the 4 months we have been using them. We expect this number will continue to increase.
- Testing we have done with HiConversion is allowing us to implement proven designs and experiences in to our upcoming new website launch.
Other Software Used
Yotpo, IBM Watson Campaign Automation
