TrustRadius Insights for GoSquared are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Business Problems Solved
GoSquared is a versatile analytics tool that offers a range of use cases for various users. Representatives of an energy trading portal have found immense value in using GoSquared to connect and track customers, enabling them to provide better and faster service based on customer interests. In addition, users who have tested GoSquared as part of analytics software packages have praised its real-time visitor views, highlighting that these insights are not available in Google Analytics. Moreover, customers who switched from a competitor to GoSquared now rely on it daily to effectively organize and decode their data.
GoSquared is widely used across hosted sites to monitor user activity, with the Labs Overview feature being particularly helpful for tracking user traffic trends. Some clients are also given access to their GoSquared data and live chat functionality, allowing them to closely follow project launches and track social media performance. Users appreciate the convenience of GoSquared's email reports and visual graphs, which break down traffic by day, week, and month. It has proven especially useful for an online subscription business that leverages it to track user behavior during the signup process and improve the flow based on obtained data.
Individuals also find value in using GoSquared for personal websites and community platforms to track visitors, analyze reader demographics and preferences, as well as identify referral sources. Additionally, organizations benefit from GoSquared's capabilities in web analytics, email campaigns, and live chat across different teams. The real-time monitoring of website visitors provided by GoSquared helps users gain valuable insights into customer behavior, campaign effectiveness, and product attractiveness. Notably, many users appreciate that GoSquared offers live data updates without relying on Google Analytics.
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GoSquared Reviews
1 Review
Engineering
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I have used GoSquared previously at an online subscription business. We used GoSquared to track where the users are and where they get stuck throughout our subscription signup process. This information is then passed to the marketing team. Meetings will then be had between the marketing team and my engineering team to brainstorm ways to improve the signup flow using the data we obtained from GoSquared.
Pros
Instant tracking of where the users are on your website is super useful
I like the the daily reports that GoSquared generates for you site
The UI is very pretty and clean
Cons
Better education of the functionalities in GoSquared
Likelihood to Recommend
If I need realtime analytics of users on my website then my go to stop would be GoSquared because it has everything I need. However for other forms of analytics, my team is more familiar with Google Analytics so I tend to use that just because of that.