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GoFundMe Charity

Score8.7 out of 10

4 Reviews and Ratings

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What is GoFundMe Charity?

GoFundMe acquired CrowdRise in 2017 and offers it now offers GoFundMe Charity, based on the former product, a fundraising platform emphasizing the needs of non-profit organizations rather than individuals.

Categories & Use Cases

Reviews

What users are saying about GoFundMe Charity.
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Great for leaving a lasting impression!

Incentivized
Leslie OrnelasView profile
Assistant Executive Director in Corporate at United Way Galveston County Mainland (1-10 employees employees)

Pros

  • Call of action marketing
  • Progress thermometer or meter
  • Great place for comments by donors

Cons

  • Stricter accountability for legitimacy.

Return on Investment

  • Brought in new donors from outside our solicitation area.
  • Appeals to younger audiences.
  • Great way to include client testimonials and stories.

Usability

Other Software Used

PayKickstart, Phrazor, FastFund Online

CrowdRise: great for small non-profits

Incentivized
Nick ShoffView profile
Founder and Executive Director at JamQuest (1-10 employees employees)

Pros

  • Peer-to-peer fundraising
  • Fundraising pages

Cons

  • The fees can be a little higher for small non-profits.
  • I wish there was more customization with their follow up emails.

Return on Investment

  • It has helped us raise thousands of dollars that we wouldn't have otherwise.
  • No negative ROI

Alternatives Considered

Classy, GoFundMe and Kindful

Other Software Used

Kindful, Google Analytics, Google Ads (formerly AdWords), Wix

A good campaign platform for one-offs, but use caution with long-term use

Incentivized
David S. Levine, CFREView profile
Development Manager at Christodora: Nature, Learning, Leadership (1-10 employees employees)

Pros

  • Registration.
  • Fundraising visuals.

Cons

  • Need a clearer picture of your campaign status, especially around publishing (making it live).
  • Processing rates are not horrible but not great either - If we used our own processor our fees would be cut in half.

Return on Investment

  • Positive - When the platform upgraded our previous campaigns were available.
  • Negative - Internal UX/UI should be clearer regarding stage of campaign publishing.

Alternatives Considered

Qgiv and Salsa CRM

Other Software Used

Foundation Directory Online (FDO), Dropbox, Adobe Acrobat DC