Increase Team Reach with Social Media Quickly and Efficiently
Use Cases and Deployment Scope
I started using GaggleAMP to increase my business social media presence which was really lacking. Although I have a small team, and sometimes even function as just two or three, it's a great incentive for these members who are otherwise prone to not being fully invested in my business growth if they are working part-time, for example. The point system is a great one for incentivizing members though, and it also creates a healthy bit of competition and community even among the 3 or 4 of us, as well as introducing us to a variety of social media presence methods beyond what each individual may be comfortable with.
Pros
- Suggests activities that are relevant to the social media outlets we use
- Provides a point system to incentivize member interaction on social media
- Provides in-depth reports that are useful for tracking outreach outcomes
Cons
- A more guided approach to getting started independently aside from the demo
- Some parts of the website could be a little more organized in terms of format and layout mostly
- Explanation of certain terms that may be unfamiliar
Most Important Features
- Creation and scheduling of activities
- Streamlining of communications between various media outlets
- Reporting features that show trends and results of activities and campaigns
Return on Investment
- Overall, ROI has been very positive and had a positive impact on engagement as well.
- We went from content creation of 0-2 per week and engagement of 0-20 per week to 4 times that amount
- Boost in sales of 1.4 K per month on average
Alternatives Considered
EveryoneSocial
Other Software Used
LinkedIn Elevate, WordPress, Wix, Facebook for Business, Coursera
