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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GaggleAMP

    Score10 out of 10
    N/AGaggleAMP's employee advocacy and communications platform enables companies to boost the distribution of workforce communications and social media messaging. The solutions aims to foster a network of people, or a Gaggle, who share company-created messages to their social media networks and contribute content to their internal workforce community. This aids in employee development, leveraging them as a thought leader in their space while increasing social selling and recruitment…

    $25

    per month

    Hootsuite

    Score7.9 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $149

    per month Starts at 1 user, 5 social accounts

    Pricing
    GaggleAMPHootsuite
    Editions & Modules
    Enterprise
    $1
    Call for Quote
    Agency
    $1
    Call for Quote
    Small and Medium Businesses
    $300
    25 seats per month
    Standard
    $99
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $249
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Offerings
    Pricing Offerings
    GaggleAMPHootsuite
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsGaggleAMP serves small businesses, medium-size businesses, enterprise-class organizations, and agencies that represent these businesses. Their small business offering starts at 25 seats for $300 per month, with additional packages available based on the number of seats needed. For Enterprise-class pricing and agency offerings, it is best to speak with a GaggleAMP representative to secure a rate.Plans can be paid monthly or annually, with a discount for annual pricing.
    More Pricing Information
    Community Pulse
    GaggleAMPHootsuite
    Considered Both Products
    GaggleAMP
    Chose GaggleAMP
    Hootsuite does a good job of planning and scheduling for social media as well as a decent analytics program. However, their usefulness stops there. Hootsuite does not have an integrated feature to automatically pull posts from your website or blog and they do not have a social …
    Incentivized
    Hootsuite
    Chose Hootsuite
    Seems pretty similar, but I haven't taken a deep enough dive into each tool to do a direct comparison. I've used both Sprout Social and Hootsuite across two different roles for posting and basic analytics, and they both do the job.
    Incentivized
    Key User Insights
    Would buy again
    100%
    Would buy again
    8 Answers
    93%
    Would buy again
    282 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    8 Answers
    92%
    Delivers good value for the price
    243 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    8 Answers
    94%
    Happy with the feature set
    287 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    7 Answers
    94%
    Lived up to sales and marketing promises
    245 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    5 Answers
    99%
    Implementation went as expected
    276 Answers
    Features
    GaggleAMPHootsuite
    Listening/monitoring
    Comparison of Listening/monitoring features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    6.7
    275 Ratings
    14% below category average
    Boolean keyword searches00 Ratings6.0185 Ratings
    Filtering out noise/spam00 Ratings6.0193 Ratings
    Sentiment analysis00 Ratings6.1187 Ratings
    Broad channel coverage00 Ratings8.5255 Ratings
    Publishing
    Comparison of Publishing features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    7.5
    383 Ratings
    7% below category average
    Content planning and scheduling00 Ratings8.9382 Ratings
    Audience targeting00 Ratings6.5260 Ratings
    Content optimization00 Ratings6.9312 Ratings
    Workflow management00 Ratings7.7322 Ratings
    Engagement
    Comparison of Engagement features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    7.8
    308 Ratings
    2% below category average
    Automated routing and prioritization00 Ratings7.4220 Ratings
    Customer interaction histories00 Ratings7.6237 Ratings
    Bulk actions00 Ratings8.3265 Ratings
    Marketing
    Comparison of Marketing features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    7.4
    295 Ratings
    5% below category average
    Lead generation00 Ratings6.3177 Ratings
    Content marketing00 Ratings8.1263 Ratings
    Paid media management00 Ratings7.6175 Ratings
    Campaigns and promotions00 Ratings7.6225 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    9.2
    376 Ratings
    9% above category average
    Twitter00 Ratings9.0344 Ratings
    Facebook00 Ratings9.7360 Ratings
    LinkedIn00 Ratings9.5314 Ratings
    Google+00 Ratings8.960 Ratings
    Instagram00 Ratings9.7316 Ratings
    Pinterest00 Ratings9.2161 Ratings
    YouTube00 Ratings8.4149 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    8.0
    306 Ratings
    1% above category average
    Campaign success analytics00 Ratings8.4282 Ratings
    Real-time tracking00 Ratings7.5282 Ratings
    Competitor analysis00 Ratings8.0189 Ratings
    Account management
    Comparison of Account management features of GaggleAMP and Hootsuite
    Feature
    GaggleAMP
    -
    Ratings
    Hootsuite
    7.8
    316 Ratings
    3% below category average
    Role-based user permissions & privileges00 Ratings8.7268 Ratings
    Mobile access00 Ratings6.8294 Ratings
    Best Alternatives
    GaggleAMPHootsuite
    Small Businesses
    No answers on this topic
    Sendible
    Score7.6 out of 10
    Medium-sized Companies
    No answers on this topic
    Vista Social
    Score9.5 out of 10
    Enterprises
    No answers on this topic
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GaggleAMPHootsuite
    Likelihood to Recommend
    8.7
    (12 ratings)
    8.0
    (444 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    8.6
    (89 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (83 ratings)
    Availability
    -
    (0 ratings)
    9.8
    (21 ratings)
    Performance
    -
    (0 ratings)
    9.8
    (19 ratings)
    Support Rating
    10.0
    (2 ratings)
    7.0
    (263 ratings)
    In-Person Training
    -
    (0 ratings)
    6.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (17 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.0
    (39 ratings)
    Configurability
    -
    (0 ratings)
    7.2
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    7.6
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.1
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.9
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.3
    (18 ratings)
    User Testimonials
    GaggleAMPHootsuite
    Likelihood to Recommend
    GaggleAMP
    GaggleAMP is well suited when you want to get timely local language content out to folks in other countries/regions, or content for a specific group/department. It is also well suited when you have multiple Gaggle content managers with multiple content calendars. It might be less appropriate if you want to hold multiple Social contests (gamification) with different rules, scopes, leaderboards, etc. for different groups/tags as there is only one leaderboard.
    Incentivized
    Read full review
    Hootsuite
    Hootsuite is a great starter tool for companies that want to use a scheduling service for their social media content. It allows access to nearly all of the commonly used social media platforms, so no matter where you share content, Hootsuite will allow you to do it with ease.
    Incentivized
    Read full review
    Pros
    GaggleAMP
    • Easy to tell associates what posts to like and share. Especially like that we can point them to like or share industry posts.
    • Easy to get others in organization to sign up. Also offers app and browser app.
    • Gamefication aspect allows associates to have friendly competition and allows awarding of prizes for reaching set point values
    Incentivized
    Read full review
    Hootsuite
    • Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
    • Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
    • Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
    Incentivized
    Read full review
    Cons
    GaggleAMP
    • There are no out of the box implementations to get started quick.
    • The campaign manager could be more involved and vocal about recommendations and how to implement them.
    • I'd like deeper insight into what my employees do and do not like to share.
    Incentivized
    Read full review
    Hootsuite
    • Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
    • We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
    Incentivized
    Read full review
    Likelihood to Renew
    GaggleAMP
    Customer service has been good. It's easy to use. It's cost effective. It's a good way to expand your social presence and get your employees more vested in branding the company without spending a ton of money. There are bells and whistles that may be good for other users. I just haven't had the time to use them
    Incentivized
    Read full review
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
    Read full review
    Usability
    GaggleAMP
    No answers on this topic
    Hootsuite
    The overall usability is awesome, the scheduling, reporting, etc. The spellcheck and feature that used to be a part of it was awesome and we are sad to see that it was taken away. However, we do like the AI feature and emoji customization. The new ad and paid media element is something we are starting to explore, especially for Facebook and Linkedin
    Read full review
    Reliability and Availability
    GaggleAMP
    No answers on this topic
    Hootsuite
    Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
    Read full review
    Performance
    GaggleAMP
    No answers on this topic
    Hootsuite
    Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
    Read full review
    Support Rating
    GaggleAMP
    Support for GaggleAMP is easily the best customer support I've experienced with any software tool. Our rep, Sam, is dedicated to our account (no bouncing around a call-center bullpen), and is highly proactive and eager to help us succeed. Most of our interactions have nothing to do with problems, but rather opportunities to optimize our use of the tool and set us up for greatest success. GaggleAMP sets a gold standard for customer support!
    Incentivized
    Read full review
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    In-Person Training
    GaggleAMP
    No answers on this topic
    Hootsuite
    Very easy to teach and learn
    Read full review
    Online Training
    GaggleAMP
    No answers on this topic
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    Implementation Rating
    GaggleAMP
    No answers on this topic
    Hootsuite
    • Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
    Read full review
    Alternatives Considered
    GaggleAMP
    A former colleague suggested EveryoneSocial, but I think that GaggleAMP has more industry experience in terms of employee advocacy and social engagement. While it did appear somewhat easier to use, it didn't have all the features and attention to detail that GaggleAMP provided such as the detailed reporting and the specific activity suggestions I was looking for.
    Incentivized
    Read full review
    Hootsuite
    Hootsuite is definitely the most cost effective of the bunch for the goals that my clients have. The AI caption generation is also perfect for cutting down on time. Caption creation actually takes up a lot of time in the scheduling process for content and this feature made Hootsuite stand out to me!
    Incentivized
    Read full review
    Scalability
    GaggleAMP
    No answers on this topic
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
    Read full review
    Return on Investment
    GaggleAMP
    • Take this with a grain of salt, but our company's all-time CPC (cost per click) savings is $1.85 M ($184,116.95 last quarter).
    • GaggleAMP has become an important part in getting our employees and partners to engage with us on Social Media more regularly - a great tool for getting information out there.
    • Brand awareness.
    Incentivized
    Read full review
    Hootsuite
    • I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
    • It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
    Incentivized
    Read full review
    ScreenShots

    GaggleAMP Screenshots

    Screenshot of The member view provides a simple view of actions and messages available. Acting take a simple click of a button. "Share" to share the message or "No Thanks". If a user declines a message/action there is an opportunity for them to provide feedback on why they chose not to share the message or perform the action. This helps the Gaggle manager learn the preferences of their member base and helps future content curation.Screenshot of Channels provide an outlet for employees to create user-generated content, communicate with their fellow employees, discover new content, and more. Channels also allow for automated RSS feeds, pulling in Twitter Lists, and monitoring hashtags, making the content curation process easier for marketing team.Screenshot of My feed shows employees and stakeholders what activities they have available to them. This area enables employees to engage and interact with content. Here they can share content to their social channels, see when content is expiring, and also engage with external and internal Channels.Screenshot of The GaggleAMP scheduling feature helps employees and stakeholders schedule their social media advocacy efforts on their time. Here they can pick and choose which messages they want to schedule, when they want to schedule them to go out, and their default preferences.Screenshot of Gaggle Managers, the term for the administrator of an employee advocacy program, can choose what types of activities to send to their employees and stakeholders. GaggleAMP offers over 50 different activities on any favorite social media networks. Some favorites are displayed here.Screenshot of Leaderboards allow sorting by reach and by points assigned to activities during certain timeframes. With leaderboards, employees and stakeholders can see how they are performing compared to their peers and also have the option to opt-out of the leaderboard.

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.