Funnel IQ

Score8.4 out of 10

6 Reviews and Ratings

Community insights

TrustRadius Insights for Funnel IQ are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.

Business Problems Solved

Funnel IQ has become an indispensable tool for the sales and marketing department, serving as a command and control center to monitor and connect all revenue-generating marketing activities. Users have described Funnel IQ as a valuable tool that helps them monitor the successes and failures of their marketing approach, assign task escalation responsibilities, and interact with automated insights in real-time. The product provides users with comprehensive information about customers' preferences and dislikes, as well as sales, revenue, and CRM analytics.

With Funnel IQ, users are able to understand the return on investment in their advertising and marketing efforts, and gain insights on the relationship and connection of products with customers. The tool consolidates data related to revenue, sales, and CRM hygiene, making it easy for users to analyze and collect useful information about various integrations and their performance. Additionally, Funnel IQ leverages data analytics to provide contextualized information about the marketing funnel, helping inform users' go-to-market strategy and facilitating retrospectives.

One of the key problems solved by Funnel IQ is related to data presentation, aggregation, and interpretation. By centralizing data from multiple sources with different logins and interfaces, Funnel IQ streamlines the process of analyzing data and eliminates the need for users to navigate through various platforms. Acting as a revenue command center, the tool constantly monitors the health of the revenue engine across marketing, sales, and customer success departments. It also alerts users when there are unexpected issues identified in the data, enabling them to make timely decisions.

Overall, Funnel IQ has been described as a life changer for product managers due to its out-of-the-box functionality and valuable assistance. By providing a comprehensive view of marketing activities, analyzing data from various sources, and offering real-time insights, this tool empowers users to optimize their marketing strategies and achieve better results.

Reviews

5 Reviews

The Funnel Platform of reference!

Rating: 8 out of 10

Incentivized

April 25, 2022

Use Cases and Deployment Scope

Thanks to Funnel IQ we obtain the information about what our public and potential buyers like and dislike about our platform, as well as sales, revenue and CRM analytics. In addition to this, we got access to knowing at what point in the purchase funnel they have decided to go ahead with the purchase or simply cancel it or leave it for later. Funnel IQ has helped us understand the investments in advertising marketing that we make in our business and where each investment we make in this aspect goes, in addition to obtaining information and results on the relationship and connection of our products with customers and our public.

Pros

Analysis of the entire purchase funnel, showing specific data of each process and what that means.
Indicent and problem tracking.
Integration with other tools
Ease of access to data and analytics

Cons

Improvable loading times.
Limited data export options.
No integration with some languages.
Occasional connection failures.

Likelihood to Recommend

In our case, we use Funnel IQ to collect data and information about different processes and even reactions from our customers to our marketing funnel. This helps us define what our next step should be and carry out modifications in our strategies, getting closer to our target audience and potential clients.

Mario Benetto

Senior Community Manager in Marketing at Clioenllamas.com (1-10 employees)

Vetted Review

1 year of experience

If data is new oil, Funnel is it's refinery.

Rating: 8 out of 10

Incentivized

April 20, 2022

Use Cases and Deployment Scope

Funnel IQ provides the solution to get all the data related to the revenue, sales, and CRM hygiene all in one place so that it's easy to analyze and collect useful information about the various integrations and check how these integrations are performing in terms of sales and revenue, also helps to analyze the future course of action.

Pros

It assists in tracking all the data related to sales.
It shows how our customer relationship model is working.
It helps to decipher what refinements are needed ahead for the improvement of CRM solutions.

Cons

It will be great if user can schedule future task.
Some features should be automated like send revenue feedback after every 7 days.
live demos and tutorials can be a big plus for new users as it is hard to find everything on our own.

Likelihood to Recommend

Well suited: Easy to use. Well suited for a detailed revenue report, pipeline funnels can be maintained easily. The new integration is smooth. Compare the cost of integration services and their value addition to the product.
Less appropriate: Bulky databased with millions of data is hard to connect and it also slows down the response.

Verified User

Engineer in Quality Assurance (1001-5000 employees)

Vetted Review

1 year of experience

Want to catch the revenue issues? Funnel IQ will help.

Rating: 9 out of 10

Incentivized

April 12, 2022

Use Cases and Deployment Scope

Funnel IQ is a revenue command center. It helps us monitor the health of the revenue engine across marketing, sales, and customer success and help us identify problems related to it in our data. It also sends us notifications when something wrong happens, or things do not go as expected. It also helps to identify problems in our Go To Market data. Earlier, we were not able to identify the problems at an early level, or we used to miss them because our organization could not make timely decisions, but Funnel IQ is a life changer for us which is working out of the box, and they are a good help for a product manager like me.

Pros

Configurable Revenue Dashboard
Configurable Alert and Notifications
Incident tracking and actions

Cons

Manual adjustments to the data
Would like to receive some important notifications through WhatsApp based on the playbook
Limited configuration on incidents handling

Likelihood to Recommend

A very good tool for focusing on revenue stream and optimizing it. Earlier, we used to focus on impressions, visits, etc. In short, we were focusing on acquisition instead of revenue generation. But this tool helped us to dig down into revenue-related problems, we improved the internal process, and we could assign tasks based on it to the team and prioritize them.

Verified User

Manager in Product Management (201-500 employees)

Vetted Review

3 years of experience

Well Supported GTM & Funnel Analytics Platform.

Rating: 7 out of 10

Incentivized

April 12, 2022

Use Cases and Deployment Scope

We leverage Funnel IQ to gain data analytics and various other insightful information about our marketing funnel. This helps inform us of our go-to-market strategy along with providing great contextualized data for performing retrospectives. The main problems we use this tool to solve are data presentation, aggregation, and interpretation.

Pros

Monitoring a Go To Market plan.
Integrations with tools like Slack.
Ease of access to marketable data.

Cons

More integration options.
More custom export options for data visualization.
Could have better load speeds.

Likelihood to Recommend

I think that this saas application is going to be the best leveraged by marketing teams that like to make data-driven decisions when developing and executing their various go-to-market plans. The size of your operations is definitely going to be an important factor in making a purchase decision for this product. Smaller start-ups may not feel the need for a service like this but more established and those quickly growing are likely to benefit the most from this tool and how I can help you scale.

Verified User

Analyst in Marketing (501-1000 employees)

Vetted Review

1 year of experience

Our revenue command and control centre.

Rating: 10 out of 10

Incentivized

April 11, 2022

Use Cases and Deployment Scope

At the present time, Funnel IQ is an important tool for the sales and marketing department, for the purpose of monitoring and connecting all revenue generating marketing activity, and stream together. From an end-user perspective, I basically describe Funnel IQ as our command and control centre, through which we monitor the successes and failures of our marketing approach, assign task escalation responsibilities to team-members, and interact with automated insights around our marketing activity in real-time.

Pros

Integration with our technology software stack.
Revenue generation prediction.
Marketing operations alignment.

Cons

For me, Funnel IQ is key facilitator tool which aligns key areas, software and professionals in my organisations together, in the revenue generation project. No reservations on the quality derived from this platform.

Likelihood to Recommend

Funnel IQ basically serves us as a virtual centre via which we interact with all of our marketing activity, set triggers and measure overall prospecting performance, with the end-goal of generating revenue. It is ideal for identifying gaps in our default customer journey process, vet operational workflows, access team members contributions to revenue and even ascertaining the validity of our chosen revenue generation process.

Tamara Rashford

Senior Marketing Analyst in Marketing at Deliveroo (1001-5000 employees)

Vetted Review

2 years of experience

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