Solution for Business Development and Growth
Use Cases and Deployment Scope
Factiva is a one-stop solution for business development. It keeps us up to date on the latest technology available in the market, allowing us to do more and discover a solution to implement in our business
Pros
- Gives users data to target marketing campaign
- More templates and tools to choose
- Web Design and App Development features
Cons
- The dashboard should be made more interactive
- Not many cloud app for integration
- The tool is some what manual. Needed more automation
Return on Investment
- Helps in making business spending related decision
- Marketing solution
- Finding content made easy


