Content collaboration
Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.
Cat avg: 6.9
Top Performing Features
Content hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Cat avg: 9.1
Approval workflows
Allows users to lay out and track, in some cases automatically, workflows for content approval.
Cat avg: 7.8
Content calendar
Allows users to schedule and plan the creation and/or distribution of content.
Cat avg: 7.6
Worst Performing Features
Campaign optimization dashboard
Provides a quick view on content performance and allows users to make changes to which channels and which content is being promoted or displayed.
Cat avg: 8.9
Embedded CTAs
Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.
Cat avg: 9
Content distribution
Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.
Cat avg: 8.1
DivvyHQ Features from Reviews
Content Creation
Features related to the creation of content for marketing purposes.
9.3+21%
Approval workflows
Allows users to lay out and track, in some cases automatically, workflows for content approval.
Category average: 7.8
Content collaboration
Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.
Category average: 6.9
Content calendar
Allows users to schedule and plan the creation and/or distribution of content.
Category average: 7.6
Content Publishing
Features related to the organization and distribution of marketing content.
9.3+9%
Content hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Category average: 9.1
Embedded CTAs
Supports the creation of embedded Calls To Action, which are forms or links embedded in the content or the content stream.
Category average: 9
Content distribution
Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.
Category average: 8.1
Content automation
Allows users to set up automated distribution, personalization and/or curation.
Category average: 7.8
Content Reporting & Analytics
Features related to tracking, measuring, and analyzing content creation processes and content performance.
8-6%
Campaign optimization dashboard
Provides a quick view on content performance and allows users to make changes to which channels and which content is being promoted or displayed.
Category average: 8.9
DivvyHQ Features from the Vendor
Content Creation
Vendor-reviewedIdeation
Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.
Approval workflows
Allows users to lay out and track, in some cases automatically, workflows for content approval.
Content collaboration
Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.
Content calendar
Allows users to schedule and plan the creation and/or distribution of content.
Content Publishing
Vendor-reviewedContent hub
Platform has a central location, such as a gallery or repository, for organizing all content. This enables easy internal access, and may allow for automated or personalized distribution.
Content distribution
Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.
Content promotion
Includes tools for promoting content by connecting to paid and earned media channels.
Content Reporting & Analytics
Vendor-reviewedClosed-loop tracking and reporting
Tracks the impact of content on the buyer’s/customer’s journey and ROI.
Content performance analytics
Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.
Content production analytics
Analytics around time and money spent for content production.
Page-level engagement analytics
Analytics around audience engagement with individual pages of content, for a granular look at content performance.