TrustRadius: an HG Insights company

Datanyze

Score9 out of 10

51 Reviews and Ratings

Top Performing Features

+43%

Append emails to records

Allows users to selectively or automatically append email threads and attachments to leads/contact records.

Cat avg: 7

+22%

Filters and segmentation

Allows users to filter contacts and segment leads to explore data and create lists.

Cat avg: 8.2

+30%

Tags

Organizational structure allows users to tag certain records in order to create groups, flag materials that need additional attention, etc.

Cat avg: 7.7

+43%

Data hygiene

Helps users maintain clean lists and records, including duplicate management.

Cat avg: 6.9

Worst Performing Features

-23%

Identification of new leads

Helps source leads at an acceptable rate, volume, and quality.

Cat avg: 7.7

-19%

Smart lists and recommendations

Automatically segments and qualifies leads into dynamic smart lists; more advanced tools can make recommendations not only about which leads to follow up on, but when to follow up or with what material. Actionable intelligence.

Cat avg: 7.4

-20%

Alerts and reminders

Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.

Cat avg: 7.5

Datanyze Features from Reviews

Prospecting

Features related to generating leads and finding new contacts.

6.9-12%
  • Advanced search

    Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.

    Category average: 8.2

  • Identification of new leads

    Helps source leads at an acceptable rate, volume, and quality.

    Category average: 7.7

  • List quality

    Lists generated by the tool are typically high quality.

    Category average: 7.4

  • List upload/download

    Lists can be easily and quickly uploaded or downloaded from the platform.

    Category average: 7.9

  • Ideal customer targeting

    Includes capabilities for determining ideal customer characteristics and targeting new prospects that match the ideal customer profile; this capability is automatic or semi-automatic.

    Category average: 7.7

  • Load time/data access

    Provides fast and consistent access to lists and leads.

    Category average: 8

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

8.6+11%
  • Contact information

    Information about individual contacts is available and high quality.

    Category average: 7.6

  • Company information

    Information about companies/accounts is available and high quality.

    Category average: 8.2

  • Industry information

    Information about industries and markets is available and high quality.

    Category average: 7.5

Data Augmentation & Lead Qualification

Features around contact data management and lead intelligence.

8.5+12%
  • Lead qualification process

    Helps sales reps focus on the most promising leads (likely to convert) by ranking leads according to various rules and criteria. SI tools may take a semi-automatic, automatic, or self-scoring approach.

    Category average: 7.2

  • Smart lists and recommendations

    Automatically segments and qualifies leads into dynamic smart lists; more advanced tools can make recommendations not only about which leads to follow up on, but when to follow up or with what material. Actionable intelligence.

    Category average: 7.4

  • Salesforce integration

    Integrates with the Salesforce.com CRM platform.

    Category average: 8

  • Company/business profiles

    Provides account-level information, including firmographics, business objectives, industry information, similar companies, and contact information for key decision-makers and influencers at a company. Gives sales reps context so they can deliver tailored sales pitches.

    Category average: 7.9

  • Alerts and reminders

    Sends sales teams alerts/reminders about key happenings, opportunities, and recommended actions to take with leads.

    Category average: 7.5

  • Data hygiene

    Helps users maintain clean lists and records, including duplicate management.

    Category average: 6.9

  • Automatic data refresh

    Contact and company data are automatically kept up to date.

    Category average: 7.1

  • Tags

    Organizational structure allows users to tag certain records in order to create groups, flag materials that need additional attention, etc.

    Category average: 7.7

  • Filters and segmentation

    Allows users to filter contacts and segment leads to explore data and create lists.

    Category average: 8.2

Sales Intelligence Email Features

Features that support sending emails to leads, especially initial emails to a list of prospects. May gather additional sales intelligence based on email engagement, adding additional info to the contact record and/or contributing to lead prioritization.

8.5+23%
  • Sales email templates

    Users can create and share templates for emailing leads. May also include template testing capabilities, or other analytics that will recommend a template for a particular lead.

    Category average: 6.9

  • Append emails to records

    Allows users to selectively or automatically append email threads and attachments to leads/contact records.

    Category average: 7