Features
Top Performing Features
Bulk product upload
Admins can upload products in bulk using spreadsheets.
Category average: 7.5
Website integration
Integrates with an existing company website or blog.
Category average: 8.2
Product catalog & listings
Products are easy to browse; listings include descriptions, photos, 360-degree views, and/or videos.
Category average: 8.3
Product management
Product catalog can be easily updated.
Category average: 8
Online Storefront
Features for creating an online storefront with a browse-able product catalog.
Product catalog & listings
Products are easy to browse; listings include descriptions, photos, 360-degree views, and/or videos.
Category average: 8.3
Product management
Product catalog can be easily updated.
Category average: 8
Bulk product upload
Admins can upload products in bulk using spreadsheets.
Category average: 7.5
Branding
Storefront is part of a unified customer experience of the brand across channels (social media, physical store, website, etc.)
Category average: 7.7
Mobile storefront
Customers can easily shop on mobile devices; storefront is responsive or mobile optimized.
Category average: 7.9
Product variations
Products with variations or configurable options are easy to list and easy to browse.
Category average: 8.1
Website integration
Integrates with an existing company website or blog.
Category average: 8.2
Visual customization
Users can customize the look & feel of the storefront; storefront is visually attractive.
Category average: 7.8
CMS
Beyond product catalog, includes basic content creation and management features such as blogging capabilities.
Category average: 7.3
Online Shopping Cart
Features that facilitate the collection of items so that customers can purchase them as a group.
Checkout user experience
Easy for customers to view shopping cart and checkout; maintains a consistent, trusted look & feel.
Category average: 7.9
eCommerce Marketing
Features related to marketing for eCommerce websites
Personalized recommendations
Display or recommend certain products depending on the customer’s identity or shopping/browsing history.
Category average: 7
SEO
The platform & templates help users create the right website infrastructure (pagination, page headers, titles, meta tags, url structure, etc.) to increase the site’s visibility in search engine results.
Category average: 7.6
eCommerce Business Management
Features related to business management and administration of eCommerce operations
Shipping
Includes tools or integrations for order fulfillment of physical products.
Category average: 7.7
Custom functionality
Users are able to customize the functionality of their eCommerce operation with custom code or add-ons.
Category average: 7.9