TrustRadius Insights for Vividly are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
User-friendly Interface: Several reviewers have noted that Vividly is very easy to use, with an intuitive interface that makes it simple to update regularly. The overall ease of use of the software cannot be overstated as users find it very convenient to manage trade spend information for all accounts in one location.
Deduction Matching and Promotion Validation: Many reviewers have praised the deduction matcher and promotion validation features of Vividly as being extremely useful. These features save a lot of time and effort in completing otherwise cumbersome tasks, making managing planned promos much easier by removing the guesswork of ensuring promotions take on products are valid.
Promotion Analytics: A significant number of users have commended the promotion analytics provided by Vividly. They find these tools excellent for determining future promo plans through tracking trade spend percentage, performance, etc. The analytics are well-defined, providing great visibility into planned promos and making managing plan-to-actual easy so management can focus on driving business.
We use Vividly for our A/R and Trade Promotion Management (TPM). TPM is via Vividly's software. A/R is via Vividly's services team. Vividly has helped us to organize and integrate these two.
Pros
Organized TPM (not in excel)
Pulling backup for A/R
Validating deductions and disputing invalid deductions
Advising on promotion and A/R related issues
Cons
Their offerings are increasingly being integrated into their software
Likelihood to Recommend
We have advanced our trade promotion planning & management as well as A/R process significantly with Vividly's help. Their team understands these issues thoroughly and are continually building out solutions that will help their CPG brand clients.