Content calendar
Allows users to schedule and plan the creation and/or distribution of content.
Cat avg: 7.6
Top Performing Features
Content distribution
Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.
Cat avg: 8.1
Content promotion
Includes tools for promoting content by connecting to paid and earned media channels.
Cat avg: 8.1
Content automation
Allows users to set up automated distribution, personalization and/or curation.
Cat avg: 7.8
Worst Performing Features
Ideation
Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.
Cat avg: 8.9
Content collaboration
Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.
Cat avg: 6.9
Closed-loop tracking and reporting
Tracks the impact of content on the buyer’s/customer’s journey and ROI.
Cat avg: 8.5
CoSchedule Marketing Suite Features from Reviews
Content Creation
Features related to the creation of content for marketing purposes.
7.3-5%
Ideation
Includes tools for creative development, such as ideation workspaces, guides to certain topics or channels, briefs, recommendations, and/or access to agencies.
Category average: 8.9
Content collaboration
Includes features for collaborating on content that is created internally or commissioned/licensed from external sources.
Category average: 6.9
Content calendar
Allows users to schedule and plan the creation and/or distribution of content.
Category average: 7.6
Content Publishing
Features related to the organization and distribution of marketing content.
10+18%
Content distribution
Allows users to push content to different channels, such as social media or websites, from within the tool. This may be handled via integrations.
Category average: 8.1
Content promotion
Includes tools for promoting content by connecting to paid and earned media channels.
Category average: 8.1
Content automation
Allows users to set up automated distribution, personalization and/or curation.
Category average: 7.8
Content Reporting & Analytics
Features related to tracking, measuring, and analyzing content creation processes and content performance.
10+18%
Closed-loop tracking and reporting
Tracks the impact of content on the buyer’s/customer’s journey and ROI.
Category average: 8.5
Content performance analytics
Provides insights around how individual pieces of content are performing. Content performance is measured in terms of engagement and/or conversion by piece of content, by channel.
Category average: 8.9