ConvertKit

Used to capture Email subscribers for our newsletter on blog and also integrate with eCommerce site where it captures details about customer purchase including personal details. We needed a reliable email sending solution with high deliverability crafted for solo and small business. ConvertKit suffices the requirement offering sophisticated and easy solution without complicating the setup.

• Lifetime Customer Value Increased
• Better Email Deliverability

MailerLite and Intuit Mailchimp

MailerLite, Reoon Email Verifier, Movavi Video Editor Plus, ChatGPT, ElevenLabs Prime Voice AI

We used ConvertKit primarily to build the audience of email lists interested around selling some of their products via Instagram or through Shopify. It helped us in building a loyal audience and convert them for services around logistics. With ConvertKit, we created landing pages, captured email ids and then finally ran email campaigns and track the conversion funnel of businesses finally opting for logistics services.

• For us, it was quite positive considering the business contracts in logistics were for around a year and our conversions from leads to sales increased significantly over time and giving pretty good ROI
• Later once we upgraded to integrations, it helped us even further in saving time of our team members and also optimising our campaigns effectively.
• Although it's pretty hard to just calculate the impact of one tool but overall this channel has given us more than 12x impact in terms of cost to business ratio.

Intuit Mailchimp

Mailchimp Transactional Email (Mandrill), Typeform

We use ConvertKit in several ways for our veterinary clinic. First, we use it to send automated emails to our won leads so they know what to expect ahead of an appointment - this is linked to our CRM platform and how we code the lead as 'won". Next, we put our 'lost' leads on an email marketing campaign to try to win them over by showcasing everything we have to offer. And finally, we use ConvertKit to send blast emails to all of our subscribers whenever we have a big announcement to make.

• Greatly limits the number of client questions we receive
• Improves our customer service
• Tracks the number of leads we get over a period of time

Constant Contact and Squarespace

Meta Business Suite, Google Search Console, Bluehost, Anthropic Claude, Google Gemini, Redfin, Zillow

I rely on ConvertKit as my primary email marketing automation tool. This powerful platform helps streamline our communication with customers and prospects, addressing key business problems such as email list management, segmentation, and personalized content delivery. ConvertKit's intuitive interface and robust features allow me to create targeted email campaigns, nurture leads, and analyze performance effectively. Its scope within my use case extends to building engagement, driving conversions, and ultimately enhancing my overall marketing strategy, contributing to my business growth and success.

• Prospect follow up is much easier than it used to be with fewer real prospects slipping through the cracks
• My return clients percentages have increased since I started using Convertkit

Mailchimp

• The template landing pages did convert well.
• Once I got passed the learning curve I was able to increase efficiency.
• I do recommend using as a first start to lead generation.