TrustRadius Insights for Cloudingo are summaries of user sentiment data from TrustRadius reviews and, when necessary, third party data sources.
Pros
Powerful Automation Engine: Many users have found the automation engine in Cloudingo to be extremely powerful, allowing them to configure the software to handle a large number of fields and perform different actions based on the master record.
Unique Visualization of Problem Areas: The unique visualization of problem areas in Cloudingo, using a dashboard concept with tiles, has been appreciated by users. This clear and intuitive way to analyze data and identify potential duplicate records has been highly valued.
Implementation of User Suggestions: Users have praised Cloudingo for its innovative approach to incorporating user suggestions. They have been impressed that the company implemented every suggestion and even added additional features that users hadn't thought of.
[Cloudingo is] used for system administration of Salesforce. No other departments in our organization have access to it. I use this to help clean and dedupe large quantities of data for contacts and accounts that had been entered prior to any creation of duplicate rules or if there are mass dumps that somehow the dupe rules don't catch.
Pros
Ability to merge large quantity of records
Comparison of numerous field values
Flexibility in filters
Cons
Very limited number of objects
Kind of expensive
Automation rules can be challenging
Likelihood to Recommend
Cloudingo is great at mass merging account and contact records based off a specific criteria instead of having to do it manually within the record in SF. It also is easy to analyze a record while in a mass merge to see if you need to edit some values. However, having other standard objects would be very beneficial and even having it for custom objects could be helpful.
VU
Verified User
Administrator in Information Technology (Higher Education company, 501-1000 employees)
I love Cloudingo. It's not pretty or particularly easy to use, but it works. It works very well. It definitely takes some time to set up and learn how to use, but for most that would be using it, this shouldn't be that big an issue. I use it to keep our CRM data clean. It has helped me clear out tens of thousands of duplicate records—Accounts, Contacts, and Leads. I also use it to import new record lists. Its import wizard allows me to de-dupe and import in the same process. No more vlookups!
Pros
Filter creation. I can create de-dupe filters on any and every field on our account, contact, and lead records. It has great built-in operators for the filters as well. Like URL, name cleaned, case sensitivity, spaces removed, etc.
Imports. I LOVE that I can import new records and de-dupe at the same time. Saves so much time!
Marketo integration. We actually don't use this, but it is very powerful. Marketo can't convert leads to existing accounts in Salesforce, and it always creates an opportunity. With this integration, you can run conversions through Cloudingo and avoid all of that.
Cost. The standard package has so much functionality and is priced very fairly. You get a ton of value for the price.
Lead to contact merges/dedupes, and lead to account conversions. Leads can be matched to existing accounts and can be merged with contact duplicates. Cross-object merges and conversions are super powerful.
Custom object de-dupes.
Support is GREAT! Always super quick to respond, very knowledgeable, and very helpful!
Cons
I wish there were a few more merge operators. You can set merge rules based on "equals", "oldest date", etc., but there is no "contains" operator.
Hard to use. The platform is just very complex. Not sure how you'd get around this though since this type of mass action is very involved.
The price difference between the standard package and the pro package is a very big jump. But it has to be since the pro uses a REST API.
Likelihood to Recommend
For cleaning up large amounts of data and performing large data imports, Cloudingo is the perfect solution. You can do everything manually one-by-one, manually run a mass de-dupe, or even set it to run automatically with a schedule or with triggers. If you merge records on a regular basis, Cloudingo is the right tool. If you only have to merge things occasionally, you might not need such a robust tool.
Cloudingo is being used to clean up and deduplicate Salesforce objects. We can only really automate the use of Cloudingo for leads due to our data structure and cannot allow it to automatically run on account or contacts due to data loss issues. Those still need to be manually handled.
Pros
Out of sight out of mind basic dedup
Address validation
Cons
Fine tuned merging rules
A faster UI
A UI inside of Salesforce as opposed to a separate login
Likelihood to Recommend
What needs to be deduped?
How sensitive is data integrity?
What type of merging must be done by hand?
VU
Verified User
Manager in Information Technology (Computer Software company, 51-200 employees)
