#1 most frequent
United States of America
85.6%154 installations of 180
What is CallTrackingMetrics?
CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.
Categories & Use Cases
Media
1 / 2
Screenshot of Activity Log
Who Buys & Uses CallTrackingMetrics
#2 most frequent
Canada
5.6%10 installations of 180
#3 most frequent
United Kingdom of Great Britain and Northern Ireland
2.2%4 installations of 180
Call auditing/reporting done effectively
Use Cases and Deployment Scope
I use CallTrackingMetrics within our organization to accurately audit and report on our client's calls for each month. This software helps us easily sort through all the calls and accurately label them with whatever criteria we're looking for. I use this software monthly, and it helps make my job much more easier.
Pros
- Sorting calls
- Filtering calls
- Displaying important call information
- Automatically saving filters
Cons
- Speed
- Overall accessibility
- Time out issues
Most Important Features
- Filtering
- Sorting
- Tags
- Sources labels
Return on Investment
- It speeds up our auditing process
- It is cheaper compared to competitors
- It has made the auditing process more enjoyable
Other Software Used
ReviewTrackers, Kantata Cloud, Slack
Call Tracking Automation Made Simple.
Pros
- Reporting.
- Traffic source call tracking & recording.
- Integration with most of CMS.
Cons
- Compatibility with conference software like Hangouts.
- Desktop application not available.
- More training resources.
Return on Investment
- Better client reporting.
- Call automation.
- Better organization.
Alternatives Considered
DialogTech
Other Software Used
DialogTech, Zoom, Google Hangouts Meet
Easy as 1,2,3
Pros
- Call Recording
- Caller ID
- Our numbers are able to be used according to our school zip code
Cons
- Better system usage such as glitching
- The setup was a bit confusing
- Tough to customize it
Most Important Features
- Caller ID
- Call Logs
- Tracking the caller
Return on Investment
- More students to speak with
- Increased call efficiency
- Better organization
Alternatives Considered
Salesforce CMS
CallTrackingMetrics - Call Tracking But So Much More
Pros
- Call transcription.
- Integration with Google Ads.
- Dynamic number insertion.
- Form tracking.
- Website integration with WordPress plugin.
Cons
- Can get pricy.
- More complex integrations may need professional services.
- No push notifications for incoming SMS on mobile app (non agent).
Most Important Features
- Automation - CTM Triggers for missed calls.
- Dynamic number insertion for tracking.
- Google Ads integration.
- Form tracking.
Return on Investment
- Reduce costs for online ads.
- Increased attribution.
- Increase efficiency - missed call automation.
Alternatives Considered
CallRail and Invoca
Other Software Used
NICE CXone (formerly NICE inContact), Criteria, Canva
Marketing Ops Pro happy with CallTrackingMetrics
Pros
- Attribution
- Reporting
- Integrations
Cons
- Help docs could better align with task checklists
- Setup automation or process prompts may streamline the manual steps required
Return on Investment
- Fits nicely into the % of budget dedicated to Analytics
- CallTrackingMetrics is our system of truth for source of calls for Local Service business
- CallTrackingMetrics is our system of truth for CSR staffing plans at Supplier / Distributor
Other Software Used
Teamwork Projects, Moz, Agency Analytics
