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BuzzStream

Score7 out of 10

34 Reviews and Ratings

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What is BuzzStream?

Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features BuzzStream has to offer, as determined by TrustRadius' reviewers.
Based on 34 ratings of BuzzStream's features
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Top Performing Features

  • Keyword analysis

    The tool analyzes the content of your site to help discover the right keywords.

    Category average: 8.8

  • Backlink management

    The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.

    Category average: 7.5

  • Page grader

    The tool scores each page of your website for SEO.

    Category average: 7.8

Areas for Improvement

  • Competitive analysis

    The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

    Category average: 8.2

  • Site audit / diagnostics

    The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.

    Category average: 8.5

  • Local SEO

    The tool helps optimize your website for local searches.

    Category average: 7.8

Reviews

What users are saying about BuzzStream.
View all reviews

A great campaign management tool

April TalensView profile
Founder in Marketing at April Talens VA Services (1-10 employees employees)

Pros

  • Prospecting
  • Contact Hunting
  • Campaign Management
  • Success Link Tracking

Cons

  • Reporting is okay on Buzzstream but not when Exported to PDF

Return on Investment

  • I got my ROI after 3 months.

Alternatives Considered

Pitchbox

Other Software Used

Ahrefs, Moz Pro, Semrush

Fulfill your business fantasies

Incentivized
Eric SerdarView profile
Online Marketing Specialist in Marketing at Big Leap, LLC (11-50 employees employees)

Pros

  • Outreach
  • Brand monitoring

Cons

  • Sometimes hard to use
  • Email integration can have problems
  • Notifications sometimes don't come up

Return on Investment

  • Increased efficiency
  • Better organization

Great for linkbuilding and influencer outreach

Incentivized
Marina GrindleView profile
Content Strategist in Marketing at REQ (51-200 employees employees)

Pros

  • List building.
  • Outreach.
  • Project organization.

Cons

  • Great user interface and ease of use factor.
  • Easier to find the people you want (more filters).

Return on Investment

  • We have secured backlinks and placements from bloggers across various industries.

Good For The Basics, Cost-Effective, but Clunky at Times

Incentivized
Nathan RichardsonView profile
SEO Specialist in Marketing at BambooHR (201-500 employees employees)

Pros

  • The email sequencing is awesome.
  • The email templates work very well.
  • Excellent contact organization and grouping.

Cons

  • The contact finder tool does not work well.
  • It is almost impossible to find verified email addresses using their email finder.
  • It is somewhat clunky at times and hard to load certain pages.

Return on Investment

  • Cost-effective.
  • Easy to use.
  • Powerful for the cost.

Alternatives Considered

Hootsuite and HubSpot

Other Software Used

Hootsuite, HubSpot, Salesforce App Cloud

Stuck in a linking building rut? BuzzStream will help you get your outreach efforts back on track!

Incentivized
Aaron TreguboffView profile
Organic Reach Lead in Marketing at WebPT (201-500 employees employees)

Pros

  • Email templates--easy to use! Copy and paste old emails, create a brand new one, add images if you want and save! In a few minutes, you can easily build out a solid email chain. Then with a one button press from their Chrome extension, you can send an email to a contact on the website.
  • The Chrome extension! It is perfect--you open it up, save the website, use it to search for contacts and email them as needed. Once you use this once, you will be hooked!
  • Link Monitoring. Using the Chrome extension you can log links earned on websites to your website. The software then scans the website occasionally to let you know if the links are still active. Saves hours of work and provides you easy reporting on your link building efforts!

Cons

  • Contact info! It is nice that BuzzStream provides a list of contacts you to email, but it is a pretty basic list. I personally use Hunter and import the contacts into BuzzStream
  • UI can be a bit clunky in the software. It feels like it could use a new coat of paint. Functional, but not great at this moment!
  • Project folders. They make sense, but I feel like it took me a while to really get used to them and understand how to use it.
  • If you are building outreach campaigns for multiple brands with different emails addresses, there is no built-in system to stop you from sending an email from a wrong email address. Adding a feature that allows you to set a primary email for projects would be nice (If it exists already--I hope someone will show me how to do this)!

Return on Investment

  • BuzzStream has helped me build 100's of links to the website I manage and easily allows me to track and report on which of those links are still active.
  • Helps with outreach on special projects--such as promote blog articles, surveys, etc...
  • Provides an easy way to save websites that would be good to build links for and/or contact to partner with.
  • BuzzStream also allows some great customization on the website list, so you are able to pull in the metrics that matter most to you (If you want to look at domain authority for all the sites you saved, you can. If you want to see social shares, choose that)!

Alternatives Considered

SpyFu, Ninja Outreach and Pitchbox

Other Software Used

Asana, Unbounce