Competitive analysis
The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.
Cat avg: 8.2
Top Performing Features
Local SEO
The tool helps optimize your website for local searches.
Cat avg: 7.8
Social SEO
The tool tracks social mentions and backlinks and their impact on SEO.
Cat avg: 7.2
Mobile SEO
The tool helps optimize your website for searches done on mobile devices.
Cat avg: 8.4
Worst Performing Features
Site recommendations
The tool recommends site structure improvements and other tasks to help with SEO.
Cat avg: 7.2
Page grader
The tool scores each page of your website for SEO.
Cat avg: 7.8
Backlink management
The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.
Cat avg: 7.5
BrightEdge Features from Reviews
SEO
Core features related to search engine optimization
7.4-7%
Keyword analysis
The tool analyzes the content of your site to help discover the right keywords.
Category average: 8.9
Backlink management
The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.
Category average: 7.5
SERP ranking tracking
The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.
Category average: 8.3
Page grader
The tool scores each page of your website for SEO.
Category average: 7.8
Competitive analysis
The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.
Category average: 8.2
Site audit / diagnostics
The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.
Category average: 8.5
Site recommendations
The tool recommends site structure improvements and other tasks to help with SEO.
Category average: 7.2
Task management
Users can track and manage the tasks associated with SEO.
Category average: 7.3
SEO Channels
Features related to optimizing your website for specific channels
9+15%
Local SEO
The tool helps optimize your website for local searches.
Category average: 7.8
Social SEO
The tool tracks social mentions and backlinks and their impact on SEO.
Category average: 7.2
Mobile SEO
The tool helps optimize your website for searches done on mobile devices.
Category average: 8.4
Global SEO
The tool integrates with non-U.S.-based search engines and works in multiple languages.
Category average: 8.3
SEO Platform & Account Management
Features related to scalability and integration of the SEO platform
9+1%
Multi-domain support
For SEO agencies, the tool allows users to track multiple domains in one instance.
Category average: 8.9
Integration with web analytics tools
The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).
Category average: 8.8
BrightEdge Features from the Vendor
SEO
Vendor-contributedKeyword analysis
The tool analyzes the content of your site to help discover the right keywords.
Backlink management
The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.
SERP ranking tracking
The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.
Page grader
The tool scores each page of your website for SEO.
Competitive analysis
The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.
Site audit / diagnostics
The tool crawls your website’s pages to discover potential issues search engine crawlers might have with your website.
Site recommendations
The tool recommends site structure improvements and other tasks to help with SEO.
Task management
Users can track and manage the tasks associated with SEO.
SEO Channels
Vendor-contributedLocal SEO
The tool helps optimize your website for local searches.
Social SEO
The tool tracks social mentions and backlinks and their impact on SEO.
Mobile SEO
The tool helps optimize your website for searches done on mobile devices.
Global SEO
The tool integrates with non-U.S.-based search engines and works in multiple languages.
SEO Platform & Account Management
Vendor-contributedMulti-domain support
For SEO agencies, the tool allows users to track multiple domains in one instance.
Integration with web analytics tools
The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).