What is Branding Compass?
Branding Compass is a web-based platform that gives automated, expert branding advice. It can be used to discover the best words, colors, fonts and visuals to describe a brand, and to complete a brand's identity with a professionally designed wordmark logo. Starting at $99, Branding Compass can help identify what makes a business unique, visualize the brand, and focus on its ideal customers. The online tool ultimately aims to provides startups, contractors, freelancers and small businesses the brand clarity they need to be competitive, with expert-recommended colors, fonts and visuals, and by helping to discover the best words to use (and which to avoid) on a website or in marketing materials that will attract the ideal customer.