TrustRadius: an HG Insights company

BL.INK

Score8.8 out of 10

6 Reviews and Ratings

What is BL.INK?

BL.INK is a link management and URL shortening service that creates an environment to manage every touch, monitor for accuracy, and provides analytical insights to measure value and performance.

Categories & Use Cases

BL.INK for all your custom URL needs

Use Cases and Deployment Scope

BL.INK is one the easiest tool to create branded short URL's which allows you to integrate anywhere you want. Its one of the great tool for marketing which helps you to share your External links of your Blogs and Surveys and also create in-depth analytics for the future performance. Its has excellent integration function which I like the most as it helps me alot for create marketing campaigns for my clients. It can be implemented not only with social media but also functions so well with QR codes, PDF's Blogs, sites and so on... So in short I really liked BL.INK as it makes my work easier and the tasks looks nice and professional.

Pros

  • Shortens messages links which can be shared instantly.
  • Creates excellent Analytics for detailed study.
  • Helps to create links for QR codes, messages, websites, PDf's and so on..
  • Custom professional domains and retargeting are some unique features.

Cons

  • Pricing is an issue if you upgrade to Pro OR Business plan.
  • when you share any shortened link to social media the resulted post sometimes missed the attached media or it shows a blank preview. May be it a technical glitch but happens with me sometimes.

Most Important Features

  • Analytics is one of the most important feature as it help to track your performance and create reports for the clients.
  • Business plan comprises of many features which is a need of any large organization for example unlimited redirected links, tracking , domains and so on which is somehow costly for small business.

Return on Investment

  • Bl.INK really helped me to convert my leads for my clients as its detailed analysis provide good insights.
  • It also improves the marketing campaigns by saving time as you can export or import multiple links at a time.

Alternatives Considered

Rebrandly and Zapier

Other Software Used

Zapier, Rebrandly

BL.INK - No fuss URL shortener

Use Cases and Deployment Scope

I've used Bitly before and found that the marketing expenditures soon build up. One of our colleagues recommended BL.INK, and we started creating advertisements right away. Dynamic URLs for affiliate marketing, straightforward analytics reporting, and the convenience of designing URLs are just a few of the wonderful features. Overall, we're glad we went with BL.INK for link shortening for our social media efforts.

Pros

  • Super quick
  • QR codes generator is really helpful
  • Smooth API integration in the backend

Cons

  • Increase ease of use
  • Easy option to create links in bulk
  • Hard to use analytics

Most Important Features

  • Chrome extension
  • Marketing campaigns
  • QR codes

Return on Investment

  • Increased customer activity
  • Improved customer click engagement analytics
  • Overall ease of use over other similar software

Alternatives Considered

Bitly, Rebrandly and TinyURL

Other Software Used

TinyURL, Rebrandly, Bitly