Superior Customer Engagement Tool
Use Cases and Deployment Scope
We first used it to communicate with our guests and they absolutely loved it! Part of being in the hospitality industry means, adapting to the consumer needs or demands. Soon there after it became a main channel of communicating with guests. They are busy folks who might only have enough time to text. Or texting allows emoji faces, or pictures to answer the question better. Now we use it to communicate with home owners and vendor to relay information and updates. I cannot imagine a world where we don't have this ability. Avochato has also done a great job updating and integrating their software. They have really done a good job improving the capabilities and getting it work with Salesforce. We are thrilled how they continue to listen and innovate.
Pros
- Communicate concisely
- Richer information with the addition of pictures.
- Improved flexibility for the guests.
- Automated communication
Cons
- More integration with other software. Google analytics tag manager maybe.
- Better integration with Big Query so we can connect more phone, web, and text data.
Likelihood to Recommend
Less Appropriate: Still cannot replace the Southern hospitality of a phone call. Sometimes texting reaches a point, where a phone call can solve fix, or figure it out quicker.
