Amobee Marketing Platform

The Amobee Marketing Platform (formerly Turn) combines Amobee Analytics with its components (the Amobee DMP [formerly Turn DMP] for managing and segmenting customer data, Amobee Brand Intelligence for understanding customer sentiment, its analytics tool Amobee DataMine Analytics [formerly Turn DataMine] and the Amobee Demand Side Platform (DSP), combining to present a highly comprehensive marketing solution.