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Alexa Internet (discontinued)

Score7.9 out of 10

48 Reviews and Ratings

What is Alexa Internet (discontinued)?

Alexa.com or Alexa Internet was a web analytics toolkit built around traffic metrics to drive competitive intelligence and strategic insight. A subsidiary of Amazon, Alexa.com has been shut down and is no longer available, since May 2022.

Categories & Use Cases

My adventure with Alexa

Pros

  • Site ranking to how well out website is going.
  • SEO audit tools to improve our SEO and Metadata.
  • Site comparisons to stay ahead of our competitors.

Cons

  • On page SEO checker.
  • Keywords difficulty.
  • Competitor back link checker.

Most Important Features

  • Audience overlap.
  • SEO audit tools.
  • Site comparisons

Return on Investment

  • Reduced costs
  • Decreased efforts
  • Improved our site ranking
  • Increased monthly traffic

Alternatives Considered

Oracle JD Edwards EnterpriseOne

Other Software Used

Browseo, Oracle JD Edwards EnterpriseOne, SEO Monitor

Alexa is Great.

Pros

  • Traffic Rankings
  • SEO Keywords Suggestions
  • Competitor information

Cons

  • First Page Layout
  • More free features
  • larger website URL input box

Most Important Features

  • Website Insights
  • Website Optimizations
  • Competitive Information

Return on Investment

  • Reduced Costs
  • Improved Risk Mitigstion
  • Increased efficiency

Alternatives Considered

HubSpot CRM

Other Software Used

HubSpot CRM, Marketo, SnapApp, by Uberflip

Original Review about Alexa Web Ranking

Pros

  • Real time analytics
  • Page ranking
  • Quality check-up

Cons

  • Data delivery
  • Dashboard
  • Time zone mismatch with UTC

Return on Investment

  • Page analytics helps to engage more traffic.
  • Conversion to adaptation ratio helps to identify potential traffic.
  • Daily targeted user helps to analyze regular customers.
  • Long term visitors helps to analyze the time spent on our website.

Other Software Used

Google Analytics, AWS Lambda, GitHub, Slack, SurveyMonkey, Evernote, Brackets, Skype, Sublime Text, UiPath Enterprise RPA Platform, cPanel, Adobe Acrobat DC, Firebase, Google Keep, Android Studio, PayPal Payments

Alexa website ranking should not be confused with Amazon Alexa asst.

Pros

  • Website Ranking.
  • SEO tools with Tags manager and suggester.
  • Site Comparisons.
  • Finding websites within the genre.

Cons

  • Hidden costs may end up losing lot of money, Pricing model is not good
  • API calls fail sometimes
  • Website suggestions are irrelevant sometimes

Return on Investment

  • Easy Website suggestions.
  • Website tracking and comparing.
  • Get complete SEO dashboard manager.

Other Software Used

Google Analytics, Google Ads (formerly AdWords), Facebook Pages Manager, Google Trends, Microsoft Power BI

Latest Alexa SEO tool review

Pros

  • SEO, web traffic analytics, trends, website popularity, visitor engagement.
  • Page ranking and webpage standards.

Cons

  • Ad campaigns.
  • Keyword tags suggestions.

Return on Investment

  • Helped in website tracking and keeping standards which helps our software packages.
  • Traffic analysis helps in finding popular websites.

Alternatives Considered

Google Ad Manager and Google Analytics

Other Software Used

Google Ad Manager, Google Analytics, Google Ads (formerly AdWords)