Alexa Internet (discontinued)

We use Alexa to test company websites and make optimization improvements. Alexa allows us insights into the workings of the website platform, and gives us the data we need to make optimal change management improvements. Our clients appreciate the services we provide by using Alexa, and we benefit by providing amazing results to our customers.

Some customers may want something more robust.

We are using Alexa for a while now. It helps analyze our site ranking and improve it accordingly. It's used all across our engineering department. IBM's set of features has helped us widely and saved much time and effort. That's why I would recommend it to anyone who needs insights about their website.

I recommend Alexa for small businesses where you don't need much customization. Otherwise, I think big companies should implement their own tools.

There are two different things with the name of Alexa. Here we are gonna talk about Alexa, the ranking website, not the Amazon Alexa, the Voice Assistant. Having this cleared, Alexa ranking helps our organization to track our deliverables and keep an eye on each application we release in the store. We have 80+ skills and applications launched, however, to keep track of the traffic and its small data, it makes a difference and helps with analytics. We just have 3-4 peers at the table weekly to discuss the Alexa ranking and its dynamics.

Well suited for small orgs with high engagement through web-app and websites to perform analytics on the go using the toolbar, and it performs well for what it is meant for.

We use the Alexa ranking scheme throughout the organization. Most importantly when delivering the website we have to make sure it matches the standards. Additionally, it helps to guess and analyze the page rank of the website which is live and on production. Web analytics and SEO is a major use case of Alexa in our org. We fetch data and other web scraping tasks using top Alexa rank pages.

Being an Amazon product, it is very reliable and efficient. Well suited for SEO, web traffic analysis, web page ranking, global ranking and standard of the website, quality of the webpage. Toolbar and add-ons can help you to easily track the website ranks.

Best in Industry standard for website ranking. Whatever website you go to, whatever website traffic you generate, one must visit Alexa ranking for all the websites they visit. One must not get confused with Amazon Alexa which is a virtual assistant. We use Alexa mostly for tags and marketing tactics for web analytics. All of us try to make our global Alexa rank so good that we must get hit by customers in the genre. SEO tools and Competitive Analysis tools are helpful.

Alexa is well suited for marketers, SEO practitioners,bBusiness growth development. Toolbars, On Page SEO management, keyword and tag management are some of the best features which could help you grow business. Alexa ranking sometimes gives irrelevant tags and keywords. There are chances where you find a keyword suggestion on Alexa and the same keyword would bring no profit on other websites.

Alexa is used by all employees in our company to track metrics on various media websites. It helps us build comprehensive real-time and monthly reports for our clients using accurate analytics/data that support our efforts in media relations and other areas of PR. With the numbers Alexa provides we can better track progress, challenges, opportunities, and more.

Alexa is perfect for PR agencies tracking analytics for their client reporting -- especially if media relations is a core competency for them. We use Alexa almost exclusively for our media relations efforts and showing the reach of our media coverage, the potential of a media opportunity, and more to our clients.

We are in the preparation phase to launch different ad campaigns and expand our business to the next level. Learning about Alexa is one of the steps to prepare for our goals. We want to create a meditation mobile app serving the company's mission with Alexa. However, right now, our main focus is to increase traffic to our website and build a strong reputation before officially using Alexa. But it is on the list.

A solopreneur could easily use Alexa to start a business with low start-up cost and high ROI since Amazon has an enormous customer base. The person could conveniently find their group of customers that would be in need of their service. Technology students who want to excel in building phone application, Alexa would be a good practice.

Our organization used Alexa to try and identify website traffic trends so we could better understand who was coming to our website, where they were going, how long they were staying and what content resonated most. Our goal was to use the data to be able to provide better content for our users.

If you are looking to begin an initial dive into website competitive analysis on a relatively low budget, then Alexa is a good option. They have a number of different options, so you can pick the plan that is right for you depending if you want to focus only on basic web traffic analytics or focus more on SEO.