Affinity Designer Reviews & Insights

We use the Affinity Designer program for all of our graphic design work across our client projects and marketing metrials. It's our favourite program for creating logos, vector illustrations, and custom icon sets. It's most useful for anything that requires scalable vector artwork like large banners, brand identities and even web graphics.

It's well suited for projects that rely heavily on vector graphics, like logo design, icon sets, and any branding work where scalability is required. I've also used it for things like social media assets and print layouts. So to have branding consistency across formats within one file. The one-time purchase is a big plus, especially for small studios or freelancers who dont have a large software budget.
It's not ideal for if you're working in a team that relies heavily on Adobe Creative Cloud for collaboration.

Affinity has been essential in putting together marketing packages for our clients. We only want to work with the highest quality tools in our efforts, and after years of using competitive products, we are delighted with the results we are now achieving. The suite of tools is the best on the market.

I first started to use Affinity related tools with Serif in 2004. When these tools became available, I started using them, and much to my surprise of the people that use Affinityit is now universally accepted. More people will use this in the future due to the total cost and value it brings.