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Best Customer Loyalty Program Software 2026

Customer Loyalty Program Software helps companies manage complex incentive programs in real time. They typically provide a way of identifying loyal customers, understanding their behaviors, and then rewarding them to return to your store or online location.

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All Products(1-25 of 334)

  • 2
    BHN Rewards Logo

    BHN Rewards

    Rating: 8.3 out of 10
    12 Reviews and Ratings
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    BHN Rewards (formerly Rybbon) is a solution for sending, tracking, and managing digital rewards programs. BHN Rewards enables users to incorporate automated rewards to boost engagement, increase response rates, generate brand recognition and loyalty, and motivate employees.
  • 3
    Giftbit Logo

    Giftbit

    Rating: 9.3 out of 10
    12 Reviews and Ratings
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    Giftbit is a rewards platform that lets users buy, send & track digital gift cards. With its web application and API, dedicated customer support, and stats on user behavior and delivery - Giftbit is designed to make it easier to fulfill and manage reward and incentive programs.
  • 4
    TrueLoyal Logo

    TrueLoyal

    Rating: 9 out of 10
    5 Reviews and Ratings
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    TrueLoyal (formerly Zinrelo) is a loyalty program software, designed to foster customer engagement and enhance customer retention. It integrates multiple dimensions such as transactional, social, advocacy, engagement, behavioral, and emotional aspects. This multifaceted strategy aims to incentivize ...
  • 5
    Oracle Marketing Logo

    Oracle Marketing

    Rating: 7.1 out of 10
    649 Reviews and Ratings
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    Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.
  • 6
    Antavo AI Loyalty Cloud Logo

    Antavo AI Loyalty Cloud

    Rating: 7.6 out of 10
    6 Reviews and Ratings
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    Antavo is an Enterprise Loyalty Cloud, providing technology to manage experience-based, paid, and lifestyle loyalty programs online, in-store, or on mobile. Antavo’s no-code, API-centric platform makes the loyalty program experience customizable so loyalty and marketing teams can run their program ...
  • 7
    Yotpo Logo

    Yotpo

    Rating: 8.2 out of 10
    84 Reviews and Ratings
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    Yotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting ...
  • 8
    Kangaroo Rewards Logo

    Kangaroo Rewards

    Rating: 10 out of 10
    1 Reviews and Ratings
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    Kangaroo Rewards empowers brands to attract, keep, connect and grow their business by fostering customer loyalty. Kangaroo's loyalty reward program is a white-label, omnichannel solution with a built-in marketing engine. It is presented as a solution for physical store locations, franchise brands, ...
  • 9
    Eber Logo

    Eber

    Rating: 0 out of 10
    0 Reviews and Ratings
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    Eber is a Loyalty Marketing Platform that enables businesses to build loyalty programs that connect and retain their customers.Eber provides a suite of ready-to-use solutions for brands to start engaging customers, drive repeat sales, and build a bigger loyalty customer base. It includes more than ...
  • 12
    Tremendous Logo

    Tremendous

    Rating: 9.9 out of 10
    13 Reviews and Ratings
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    Tremendous, in San Francisco, offers a global rewards & incentives platform designed to make it simple for businesses to distribute gift cards, prepaid cards and money. They boast working with companies across industries and use cases: market research, health & wellness, employee rewards, customer ...
  • 13
    Xoxoday Plum Logo

    Xoxoday Plum

    Rating: 4.9 out of 10
    14 Reviews and Ratings
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    Xoxoday Plum is a rewards, incentives, benefits & payouts infrastructure that helps businesses to simplify their rewards program while making the gratification experience delightful for end-users. Xoxoday Plum's native integration with some of the popular HRMS, HRIS, CRM, Survey, Marketing ...
  • 14
    Tango Card Logo

    Tango Card

    Rating: 9.5 out of 10
    20 Reviews and Ratings
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    Tango Card provides digital rewards and incentives. Users can access a global catalog that includes popular e-gift cards, digital Visa and Mastercard rewards, non-profit donations and bitcoin e-gift cards. Tango Card backs their catalog with technology and expert support. Incentives can be ...
  • 15
    POKET All-in-One Loyalty Program Software Logo

    POKET All-in-One Loyalty Program Software

    Rating: 0 out of 10
    0 Reviews and Ratings
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    Poket is an all-in-one Loyalty Program Software that helps businesses increase repeat sales and attract more new loyal customers. With Poket, merchants can set up any combination of loyalty program types tailored to suit their business no matter what industry they’re in. The platform allows ...
  • 16
    Glue Loyalty Logo

    Glue Loyalty

    Rating: 8 out of 10
    1 Reviews and Ratings
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    Glue’s Full Suite of Loyalty Features -Glue offers a suite of retention driving, loyalty proven solutions. Glue’s products can be managed manually or automatically using Glue’s automated loyalty manager. Points Earning System Coupons Loyalty Cards Subscriptions Prepaid multi-passesPlay-to-Win ...
  • 17
    LoyaltySurf Logo

    LoyaltySurf

    Rating: 0 out of 10
    0 Reviews and Ratings
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    A solution to drive user engagement and increase retention. A customizable, no-code loyalty program software for automating rewards. Designed for B2C, FinTech, and SaaS companies with webhooks/API and integrations.LoyaltySurf rewards users when they take action.Customizable Rewards: Create a ...
  • 18
    White Label Loyalty Logo

    White Label Loyalty

    Rating: 0 out of 10
    0 Reviews and Ratings
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    White Label Loyalty is an API-first loyalty platform from the company of the same name in Leeds, that aims to enable businesses to increase their revenue by understanding, engaging and retaining their customers. Its infrastructure allows enterprise businesses to integrate the AI-powered loyalty ...
  • 19
    99minds Gift Card and Loyalty Logo

    99minds Gift Card and Loyalty

    Rating: 0 out of 10
    0 Reviews and Ratings
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    99minds is a solution to customer engagement, acquisition, and retention. 99minds platform enables users to create coupons, gift cards, discounts, sends out referrals, builds loyalty programs, increases sales, and location-based promotions. It provides the capability of outlining more ideas to ...
  • 20
    Goody Logo

    Goody

    Rating: 9 out of 10
    2 Reviews and Ratings
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    Many businesses still struggle to define who their customers are. Without that knowledge, businesses rely on expensive third-party programs or research to dictate their strategy. Goody solves that, at a fraction of the cost compared to traditional CRM or coalition loyalty programs, according to the ...
  • 21
    inCust Loyalty and Rewards Logo

    inCust Loyalty and Rewards

    Rating: 0 out of 10
    0 Reviews and Ratings
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    inCust Loyalty and Rewards aims to provide companies with powerful instruments for increasing customer satisfaction and loyalty, promoting goods and services, and rewarding customer activity. The solution supports a large variety of loyalty program scenarios with flexible reward rules, multilevel ...
  • 22
    Moast Logo

    Moast

    Rating: 0 out of 10
    0 Reviews and Ratings
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    Moast connects shoppers with local product owners with the goal of providing honest, authentic and unique shopping experiences. Moast aims to give shoppers more trust and confidence when making their purchasing decisions allowing brands to accelerate their sales cycle. A brand’s loyal customers are ...
  • 23
    LoyaltyXpert Logo

    LoyaltyXpert

    Rating: 0 out of 10
    0 Reviews and Ratings
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    LoyaltyXpert is a one-stop solution for loyalty programs that offers solutions integrated with retention strategies, boasting a mix of functionality, affordability, and flexibility to manage and run loyalty programs, and tools to help overcome challenges that act as a hurdle in increasing customer ...
  • 24
    inCust Coupons and Certificates Logo

    inCust Coupons and Certificates

    Rating: 0 out of 10
    0 Reviews and Ratings
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    inCust Coupons and Certificates aims to give companies powerful instruments for both in-business activities and cross-business marketing. According to the vendor, inCust Coupons and Certificates allows businesses to provide incentives to their customers and prospects in a handy, accountable way. ...
  • 25
    Patch Retention Logo

    Patch Retention

    Rating: 0 out of 10
    0 Reviews and Ratings
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    A tool to engage, reward, and retain customers. Patch (formerly CityGro) is used to bring eCommerce or brick and mortar store customers back using automated retention tools that help users to understand buyer behavior and bring people back.
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Learn More about Customer Loyalty Program Software

What is Customer Loyalty Program Software?


Customer Loyalty Program Software is designed to strengthen customer relationships through the implementation of reward programs. It identifies valuable, loyal, or interested customers, providing the infrastructure to manage a campaign that incentivizes engagement using gift cards, points, cashback, vouchers, and other promotions.


Also known as loyalty management, these tools help target the right customers, and deploy the best methods to bring them back to the business. AI and machine learning are increasingly used to create personalized rewards based upon a customer’s shopping patterns. The software tracks engagement and provides analytics to measure performance. This software can be implemented as a stand-alone solution or be an integrated set of capabilities within other marketing software.


Customer Loyalty Program Software Features


Most customer loyalty program software will offer the following features:


  • Campaign Design

  • Loyalty Program Management / Membership Management

  • Rewards Customization

  • Rewards Management

    • Loyalty Cards

    • Gift Cards

    • Points

    • Cash Back

    • Vouchers

    • Gamification

  • Customer Segmentation

  • Activity Tracking

  • Performance Analytics

  • Member Portal

  • Mobile App

  • Omnichannel Access

    • Mobile

    • Desktop

    • In-store

  • CRM / CMS / Marketing Automation Platform Integration


Customer Loyalty Program Software Comparison


Consider the following factors when choosing customer loyalty program software:


  • Integrations: Does the software integrate with your POS system to automatically add and redeem rewards points and coupons? For a better customer experience and a smooth-running operation, make sure it does. What are your integration requirements with your CRM, CMS, or marketing automation systems? Pick a solution that can easily integrate with the other marketing and sales systems your business already uses.


  • Use Case: Does the software readily support your marketing objectives? Some products are designed to support specific industries such as airlines or restaurants, others are more appropriate for enterprises, B2B sales, small businesses, or retail applications.


  • Accessibility: Customers are much more likely to engage with loyalty programs that support mobile-friendly rewards. Does the software provide easy mobile access so your customers can readily check their status through in-store tablets, POS systems, mobile apps, and SMS?


  • Social Media: Can your customers earn rewards by promoting your brand on social media? This is becoming an increasingly important tool in business promotions. It’s often an easy action for customers to take and can contribute to your social marketing efforts.


Pricing Information


Most products are priced on a per month basis, ranging from introductory prices starting at $9 ranging to over $3,000 a month. Large installations often require a custom quote.


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Customer Loyalty Program FAQs

What does customer loyalty program software do?

Customer loyalty program software manages incentive programs that engage current customers and potential future customers using rewards such as gift cards, points, and cash back. It helps design, target, and track customer engagement campaigns.

What are the benefits of using customer loyalty program software?

  • Engages new customers
  • Helps retain and win back old customers
  • Increases visit frequency
  • Increases spend per visit
  • Fosters brand connection
  • Helps meet customer expectations
  • shows customer appreciation
  • most customers want or expect loyalty programs
  • Increases customer referrals – customers are more likely to recommend brands that have loyalty programs
  • Improves customer targeting – rewards data readily collected during campaigns allow more for personalized and successful campaigns in the future

What are the best customer loyalty program software products?

These are some of the popular customer loyalty program software products:

How much does Customer Loyalty Program Software cost?

Most products have a monthly subscription fee ranging from introductory prices starting at $9 ranging to over $3,000 a month. Large programs often require a custom pricing quote from the vendor.