SOCi vs. Whitespark Local Citation Finder

SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location

Incentivized

We have a client base within our organization of about ~5,000, so it can be difficult to keep track of all of their marketing status/standings. The Whitespark Local Citation Finder removes the aspect of human error and ensures that we are providing fast, reliable results for thousands of our clients. Being able to see our competitor's citation summary is a large advantage, not other products such as this provides.

Incentivized

• Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
• Brandify has made the work so much easier as it avoids spending time looking for better options.
• It is very helpful platform for the growth of a company.
• Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.

Incentivized

• The information within the finder is very accurate, which eliminates us having to dig through the internet for citations.
• The reports are automated for you, so there's no extra work on the user's end.

Incentivized

• Their analytics are sub-par to other tools that I use.
• Their website can be a little clunky until you learn to navigate it.
• It takes a long time to be fully on-boarded and running on the platform with all information syncing together.

Incentivized

• One small improvement I'd recommend is creating the ability to connect to 3rd party platforms, such as Google Data Studio

Incentivized

There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.

Incentivized

We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly

Incentivized

Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on

Incentivized

We have used BrightLocal in the past, which was a great platform. The biggest difference between Whitespark and BrightLocal is its usability. BrightLocal can be difficult to navigate, while Whitespark is much more straightforward and easily navigatable. Within our large organization, we also use the Whitespark Rank Tracker, so being able to utilize multiple Whitespark products streamlines a lot of our processes.

Incentivized

• Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
• It is a affordable local marketing software.
• It has reliable and efficient support.

Incentivized

• The positive ROI has been seen through our client's renewal %. Since we are able to provide accurate reporting, they trust the work that is presented to them more than not.

Incentivized