Typeform vs. Wufoo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Typeform
Score 9.1 out of 10
N/A
Typeform is online form and survey software, focused on high-quality visuals and user experience. Users can create surveys, registration forms, tests & quizzes, contests, tutorials, shopping carts, and contact forms, without needing to write code. Typeform offers freemium plan pricing. Their basic plan is free for one user; their Pro plan in $35/month for one user (includes logic jump, respondent notifications, calculator, custom thank you screen, hidden fields, payment fields, and 2GB file…
$30
*Per Month
Wufoo
Score 9.0 out of 10
N/A
Wufoo is a web application for creating online forms. The tool automatically builds the database, backend and scripts needed making it easy to collect and understand data. Wufoo was acquired by SurveyMonkey in 2011.
$0
Pricing
TypeformWufoo
Editions & Modules
Essentials
$30
*Per Month
Professional
$35
*Per Month
Premium
$59
*Per Month
Free
$0
Starter
$14.08
per month
Professional
$29.08
per month
Advanced
$74.08
per month
Ultimate
$183.25
per month
Offerings
Pricing Offerings
TypeformWufoo
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*For annual contract.
More Pricing Information
Community Pulse
TypeformWufoo
Features
TypeformWufoo
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Typeform
7.8
Ratings
2% below category average
Wufoo
6.2
Ratings
25% below category average
Survey templates5.50 Ratings8.00 Ratings
Themes8.50 Ratings6.00 Ratings
Custom logo/branding9.30 Ratings4.60 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Typeform
9.3
Ratings
9% above category average
Wufoo
8.3
Ratings
2% below category average
Changes to live survey10.00 Ratings7.50 Ratings
Question design help8.00 Ratings8.50 Ratings
Multiple question types10.00 Ratings9.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Typeform
9.2
Ratings
11% above category average
Wufoo
8.0
Ratings
3% below category average
Survey logic flexibility9.20 Ratings8.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Typeform
8.4
Ratings
3% above category average
Wufoo
9.5
Ratings
15% above category average
Response tracking9.70 Ratings10.00 Ratings
Data export9.70 Ratings10.00 Ratings
Standard reports9.50 Ratings9.50 Ratings
Custom reports5.50 Ratings8.90 Ratings
Analytics7.50 Ratings9.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Typeform
9.6
Ratings
10% above category average
Wufoo
9.5
Ratings
9% above category average
Access controls10.00 Ratings9.50 Ratings
Compliance9.30 Ratings9.50 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Typeform
8.3
Ratings
1% above category average
Wufoo
7.5
Ratings
9% below category average
Vendor-offered crowdsourcing8.70 Ratings7.00 Ratings
Respondent restrictions8.00 Ratings8.00 Ratings
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User Ratings
TypeformWufoo
Likelihood to Recommend
9.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
8.5
(0 ratings)
9.5
(0 ratings)
Performance
-
(0 ratings)
9.0
(0 ratings)
Support Rating
5.7
(0 ratings)
10.0
(0 ratings)
Online Training
-
(0 ratings)
8.0
(0 ratings)
Implementation Rating
-
(0 ratings)
9.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
TypeformWufoo
Likelihood to Recommend
Typeform is definitely a leader in the online survey space and that's for a reason. Between logic mapping and the ease of use for the end user, it's a solid app. The unfortunate thing, however, is the price tag--particularly considering the protection you receive from bots. Typeform only allows a certain number of responses at certain package levels, ie: the lowest level, you get a very limited number of responses but in order to receive more responses before your survey is locked, you must upgrade. This is what ultimately lead us to cancel with them. When you post a survey on Typeform, that survey is automatically posted publicly on their website--making it widely available to bots. Typeform offers no easy form of protection like a standardized captcha that you can add to the survey in order to filter bots out. Instead, there are several "work arounds" that they advise users to do that have very limited degrees of success. A quick online search shows that Typeform knows this is clearly an issue, yet they have yet to build in a bot-prevention feature. Since their plan prices vary by number of responses, it seems that they have no incentive to limit the amount of bots filling out surveys I believe. Ultimately, we canceled because, although the app is powerful, it just seemed like their business practices were unethical in my opinion.
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Wufoo is a great tool for building forms. It is especially handy for marketing and non-technical users so that you can develop and implement forms and reduce the need for technology support. We've used this tool for 5+ years and have taken on the form-creation duties for our websites and we've never looked back. With that being said, if you are looking to create a very complex form with a lot of fields and lots of field/page logic, Wufoo may not be the best tool for you and/or you may need significantly more technology support.
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Pros
  • Working in Typeform is automatic and intuitive. It's easy to find the surveys we're looking for and to manage or edit them (duplicating, creating, removing surveys, as well as putting them in folders). I didn't have to "learn" how to use it; when creating a new survey, the app just flows in a way that you know what the next step is and how to get there. The appearance of the app is clean and beautiful, without losing the details you need to customize.
  • Like I said above, while Typeform is simple and automatic, it doesn't skimp out on all the customization and tweaks you need to create a fitting survey for your exact use case. They have a wide selection of custom questions you can ask in your survey (from a simple 'Yes/No' to an 'Opinion Scale' to even payment collection) and many different settings for those questions (make it required, add a description/image/video, etc.).
  • You can also customize the look and feel of each individual Typeform, and save each appearance as a template setting to use again! This has really helped us make Typeform our own by adding our own branding to it.
  • Typeform makes it so easy for users to respond to surveys. They have a clean, beautiful experience that flows and no one has issues submitting responses. Typeform has an Intercom integration, which is perfect as we use Intercom with our customers, so it's easy to just issue a Typeform survey with our in-app chat to get quick and numerous responses.
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  • Wufoo's layout is simple and intuitive. A single click will add a field to your form, and more advanced users can customize forms with minimal time invested to create complex and advanced systems.
  • Integration into webpages is simple. The code is provided in several formats and its a matter of copy and paste.
  • Payments are incredibly easy to integrate once you have the appropriate accounts set up with a third party approved vendor.
  • Creating receipts, follow up emails, and establishing form logic is very simple - a few clicks and you're done!
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Cons
  • Greater form customization, though I understand that by giving users more control, that might impede overall intuitiveness from a respondent's standpoint.
  • Better reporting and data export.
  • Logic jump is great, but the way it's designed could be clearer—I wish there was a way to see an indent of the questions that would only be asked under certain conditions within the preview itself, not just the form map.
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  • The reports can be a little rough looking when we have a longer form. The data grids are nice but often cumbersome for someone to view. In those situations, we export the data to excel and plug into our own report forms.
  • A cloud-like situation would be helpful for saving old forms. It's nice to reference previous forms but our main page gets bogged down. It would be nice to have a second page to save old forms and have the main page be for active forms.
  • Simpler formatting would be nice for those who do not know HTML. To be able to bold or change font size with the click of a button would be helpful.
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Likelihood to Renew
We have had such success with Typeform, and it has been able to exceed our expectations for the range of products it offers
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I only give it this mid-range rating because, since the 2014 Super Bowl is history, our company will be closing in a couple months. I hope in my next employment opportunity that I will be able to use Wufoo again. I will probably use it to a limited extent in my personal life to communicate with friends and contacts in a unique manner. I am also working on a Certificate in Web Development and I definitely use Wufoo as embedded forms in websites I build.
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Usability
Typeform takes a little bit of getting used to. Compared to Google Forms there are a lot more parts to the software and customizing the form isn't as intuitive. I have also found that embedding it into one smaller section of a webpage seamlessly can be a little tricky. But everything can be figured out eventually and the analytics are very good.
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I have always found Wufoo to be incredibly user-friendly and simple to understand. It can be readily grasped by even the most non-technical of users. It's simple, clean, and highly readable. To this date, I haven't heard a single customer or coworker complain about the usability of Wufoo. All in all, Wufoo is a product that has exceptional overall usability.
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Performance
No answers on this topic
Every time I try to use a different Form Builder - I constantly go back to Wufoo, especially compared to WordPress Plugin Form Builders. The biggest reason is the reliability of the form notifications getting sent and delivered are better than form builder that rely on the Wordpress Mail Send Feature. The only feature that I have found over the last 3 years that Wufoo is missing is the ability to customize the layout of the notification emails. But that is minor in the grand scope of its reliability.
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Support Rating
I haven't used the support portion of Typeform, as everything was quite easy to use. I have never encountered a situation where I did not know what to do or how to fix something myself. Typeform is very easy to adopt within any organization, no matter if you understand tech or not.
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Unmatched response time and incredible support. When you submit a support e-mail you get an immediate response to let you know that they are on it. Within 10 to 15 minutes you get a detailed and educated response to the problem you are having. They either direct you to documentation on their site or they give you other avenues in which to Achieve fixing your issue. The response is always personal and never feels automated.
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Online Training
No answers on this topic
Good imbedded videos that visually demonstrate how to create an element within the form.
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Implementation Rating
No answers on this topic
Implementing Wufoo was a seamless process. It was an instantaneous transition from the old pdf forms and webforms we were using to the easier to understand Wufoo forms. Employees learned it with ease and the clients response was instantaneously positive. Adding Wufoo to your workflow is not only easy it is necessary.
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Alternatives Considered
Google Forms is really useful for creating basic forms when you don't want to pay to create them. I have found Typeform to be much easier to use than Google Forms, and more user-friendly, even in the basic plan. That was enough to get me to switch to Typeform before we even looked at upgrading to the pro plan. Now, we have features that I don't think are available on Google Forms.
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For companies who want budget-friendly, customizable forms software that allowed them flexibility and ease of use (where design did not matter), our first recommendation would be Wufoo. Wufoo has all the integrations and capabilities that Typeform has - with more, actually. The major difference is user experience and design. Typeform breaks all questions out one by one... but it's much easier to customize the design and create a high-end experience without HTML. For companies who need customizable forms software but really care about their design - Typeform is our go-to. We rarely use Google Forms (would only use them for free-needs or internal / non-important use), mostly because we prefer the experience that we can get from Wufoo and Typeform.
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Return on Investment
  • Typeform has played a major role in allowing us to fully automate our training intake process for more organized training request management that leads into our project management workflow.
  • Typeform has allowed us to rapidly develop solutions using online forms for feedback, product quizzes, and registrations.
  • Typeform's low cost means that it pays for itself after a single project each year. No question about renewing each year.
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  • Gives clients quick and easy forms to fill out - increased satisfaction due to ease
  • Our department often has to follow up with clients after submitting their forms
  • We use Wufoo to schedule campus visits - this is where the form is found lacking most of us. We would love for a calendar feature to be able to block out certain dates or redirect before a form is completed.
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ScreenShots