T2M URL Shortener vs. UTM.io

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
T2M URL Shortener
Score 8.0 out of 10
N/A
T2M is a URL shortener built by Zesle Software in Calgary.N/A
UTM.io
Score 0.0 out of 10
N/A
UTM.io lets users build, share and sync UTMs with a team, displacing messy spreadsheets and aiming to improve good campaign data in marketing analytics. It is available for limited use with a perpetually free plan, and it is available on a Premium plan, billed annually, that features Shared Workspace Templates, Attributes, & Parameters, Parameter Groupings, Pretty Names, and a UTM Cleaner. And the Enterprise plan offers customization to suit larger companies' needs.N/A
Pricing
T2M URL ShortenerUTM.io
Editions & Modules
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Offerings
Pricing Offerings
T2M URL ShortenerUTM.io
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
User Ratings
T2M URL ShortenerUTM.io
Likelihood to Recommend
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
T2M URL ShortenerUTM.io
Likelihood to Recommend
I don't want to say that T2M is one size fits all - because they have so many features and capabilities that could be tailored to many different businesses and business needs. But I do feel like most any company, especially their underlying marketing departments, could highly benefit from its features.
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Pros
  • The dashboards we used were awesome!
  • The stats were fairly detailed, and frankly more helpful than we anticipated going in (top browsers, top referrers, top platforms, top devices, etc).
  • SSO wasn't a must for us, but definitely a pro.
  • GDPR considerations are a huge part of our team's discussions, so it was good to know T2M was cognizant of that.
  • We used the URL expiration feature very often.
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Cons
  • The support was just ok in our experience (they were very responsive and kind, but our issues seemed(?) relatively minor and took some time to resolve, but maybe they were just more complicated than it seemed in our view).
  • We did really like the dashboards eventually, but I think they could be a little clearer/more intuitive upon an initial glance.
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Alternatives Considered
To be honest, I don't think I (or anyone on my direct team to my knowledge) has worked with another tool quite like T2M. We did a couple of demos for other options when we were looking for a tool way back when, but I can't recall off-hand what they were or how they compared (aside from we obviously chose T2M - strictly based on the other demos themselves).
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Return on Investment
  • The time savings is immeasurable.
  • Onboarding new employees to use T2M was fairly quick and easy, which allowed those efficiency gains to be even compounded.
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ScreenShots