Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
Pricing
Sumo
Twilio SendGrid
Editions & Modules
Free
$0
Pro
$49
per month
Basic
$15
per month
Advanced
$60
per month
Free
Free
Offerings
Pricing Offerings
Sumo
Twilio SendGrid
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
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More Pricing Information
Community Pulse
Sumo
Twilio SendGrid
Features
Sumo
Twilio SendGrid
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Sumo
-
Ratings
Twilio SendGrid
7.1
Ratings
11% below category average
WYSIWYG email editor
00 Ratings
7.00 Ratings
Dynamic content
00 Ratings
6.80 Ratings
Ability to test dynamic content
00 Ratings
5.60 Ratings
Landing pages
00 Ratings
8.00 Ratings
A/B testing
00 Ratings
7.20 Ratings
Mobile optimization
00 Ratings
7.00 Ratings
Email deliverability reporting
00 Ratings
7.40 Ratings
List management
00 Ratings
7.50 Ratings
Triggered drip sequences
00 Ratings
7.20 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Sumo
-
Ratings
Twilio SendGrid
7.6
Ratings
1% below category average
Dashboards
00 Ratings
7.40 Ratings
Standard reports
00 Ratings
8.20 Ratings
Custom reports
00 Ratings
7.20 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
I think Sendgrid is a great tool for sending out emails of all types. I've primarily used it for transactional emails as we've had other solutions for marketing emails, but I'm sure it would do just a good job - there is a "Marketing" section within the app you can use. Sendgrid integrates really easily with the development frameworks I've used, such as Laravel and Lumen; I've also integrated it with Moodle with ease.
Actually viewing previous emails dispatched. SendGrid does not have this feature - although it provides numbers on emails dispatched within 3 days for the cheapest plan.
The service asks you to pay more (although a minimal amount) to have visibility on email activity upto 30 days in the past.
The API doesn't allow an export of a report of email activity over a period of time. It can be quite frustrating at times to be limited in this way.
Their customer support isn't the best. Certainly some room for improvement there.
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Twilio SendGrid is generally economical and thus can give better ROI compared to competitors and in a short period of time. Twilio SendGrid can be used for mass email campaigns and thus any marketer would prefer that for mass email marketing compared to say Outreach because Outreach is more of a sales tool and suitable for sending lesser emails.
Switching to Sendgrid has saved us over $3000/year compared to using other platforms.
Sendgrid has saved us time as the process for creating email campaigns is so easy.
Because of the time and financial savings, we have been able to spend more time/money on creating more appropriate marketing strategies which, in turn, has generated more revenue.