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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Sendblaster

    Score7 out of 10
    N/ASendBlaster is the eponymous lean, list management / newsletter-centric email marketing software from the Italian company founded in 2006, basically for creating newsletters in a WYSIWYG editor and sending them out to the multitudes, with tools facilitating this: programmable tags, personalization, link checking, embedded image support, file importing, templates, and help from partner Mailstyler (free) for newsletter optimization and styling. Bulk mailing is managed for free with Sendblaster…N/A

    Twilio SendGrid

    Score8.4 out of 10
    N/ATwilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…

    $15

    per month

    Pricing
    SendblasterTwilio SendGrid
    Editions & Modules
    No answers on this topic
    Basic
    $15
    per month
    Advanced
    $60
    per month
    Free
    Free
    Offerings
    Pricing Offerings
    SendblasterTwilio SendGrid
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    SendblasterTwilio SendGrid
    Considered Both Products
    Sendblaster
    No answer on this topic
    Twilio
    Chose Twilio SendGrid
    We also have Kartra, which is not in your list. Seriously, if I’m running the campaign, it’s SendGrid. I’m not a tech guy, but I can use it and can even design something and get the HTML code out if I need to.
    My biggest gripe is that it’s so hard to move data across platforms, …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    79%
    Would buy again
    15 Answers
    Delivers good value for the price
    No answers on this topic
    76%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    No answers on this topic
    74%
    Happy with the feature set
    14 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    68%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    No answers on this topic
    74%
    Implementation went as expected
    14 Answers
    Features
    SendblasterTwilio SendGrid
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Sendblaster and Twilio SendGrid
    Feature
    Sendblaster
    8.6
    2 Ratings
    8% above category average
    Twilio SendGrid
    7.1
    48 Ratings
    11% below category average
    WYSIWYG email editor6.52 Ratings7.035 Ratings
    Dynamic content7.52 Ratings6.838 Ratings
    Ability to test dynamic content8.02 Ratings5.636 Ratings
    Landing pages10.01 Ratings8.023 Ratings
    A/B testing10.01 Ratings7.228 Ratings
    Mobile optimization7.52 Ratings7.036 Ratings
    Email deliverability reporting9.52 Ratings7.448 Ratings
    List management10.02 Ratings7.642 Ratings
    Triggered drip sequences00 Ratings7.222 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Sendblaster and Twilio SendGrid
    Feature
    Sendblaster
    8.0
    1 Ratings
    4% above category average
    Twilio SendGrid
    7.6
    48 Ratings
    1% below category average
    Standard reports8.01 Ratings8.246 Ratings
    Dashboards00 Ratings7.446 Ratings
    Custom reports00 Ratings7.230 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Sendblaster and Twilio SendGrid
    Feature
    Sendblaster
    -
    Ratings
    Twilio SendGrid
    8.2
    10 Ratings
    3% above category average
    URL Validation00 Ratings7.410 Ratings
    Link Tracking00 Ratings8.210 Ratings
    Image Validation00 Ratings9.08 Ratings
    Inbox Display00 Ratings7.810 Ratings
    Email Accessibility Tools00 Ratings7.810 Ratings
    Spelling and Grammar Check00 Ratings8.28 Ratings
    Spam Testing00 Ratings8.210 Ratings
    Email Previews00 Ratings8.610 Ratings
    Best Alternatives
    SendblasterTwilio SendGrid
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SendblasterTwilio SendGrid
    Likelihood to Recommend
    9.5
    (2 ratings)
    7.9
    (59 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.2
    (6 ratings)
    Support Rating
    -
    (0 ratings)
    3.0
    (9 ratings)
    User Testimonials
    SendblasterTwilio SendGrid
    Likelihood to Recommend
    Sendblaster
    Sendblaster is a great tool for any environment. It's particularly good in organizations that do not have a full featured CRM that manages bulk email marketing and communication. Even if an organization has a great CRM, Sendblaster is still great for those marketing or communication campaigns that go out to recipients who are not already in the CRM, custom groups, bulk sending that you want to keep separate from your other CRM(s), etc.
    Incentivized
    Read full review
    Twilio
    Twilio SendGrid is well suited for those organizations who need to send mass emails very often to their prospects and customers and thus may be wary of a reliable tool that can do that without affecting domain reputation. It may be less suited for organizations which do not have say more than 10,000 target prospects and thus may rely only on 1:few ABM for sending emails.
    Incentivized
    Read full review
    Pros
    Sendblaster
    • Rendering HTML source code
    • Managing mailing lists
    • You can control the speed of email broadcasts
    • Ease of importing lists
    Incentivized
    Read full review
    Twilio
    • Managing email lists / audiences is easy with features like groups and segments.
    • They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
    • Provides clear / easy-to-read analytics of email campaigns.
    • I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
    Incentivized
    Read full review
    Cons
    Sendblaster
    • The user interface could be more polished. It's very easy to use, but the appearance of the user interface looks a little old fashioned for a desktop software. Of course recipients don't see that interface, so that is not very consequential.
    Incentivized
    Read full review
    Twilio
    • Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
    • Helping with warming up our dedicated IP for the best-sending score.
    • We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
    • Transactional email sequences would be a huge plus.
    • Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
    • Better reporting and split reporting between transactional and marketing emails.
    Incentivized
    Read full review
    Usability
    Sendblaster
    No answers on this topic
    Twilio
    It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
    Incentivized
    Read full review
    Support Rating
    Sendblaster
    No answers on this topic
    Twilio
    Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
    Incentivized
    Read full review
    Alternatives Considered
    Sendblaster
    Doesn't apply.
    Incentivized
    Read full review
    Twilio
    Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.
    Incentivized
    Read full review
    Return on Investment
    Sendblaster
    • Customer service was greatly improved because of Sendblaster. We were able to design our communication exactly the way we wanted to improve communication effectiveness.
    • Sendblaster helped our brand because email recipients have been very impressed by the polished visual appearance of our outgoing messages, consistent branding and use of logo, wordmark, and other identifiers, etc.
    • We saved a lot of money with Sendblaster. Our organization can send unlimited messages, and the Sendblaster software we paid for places no limit on messages sent. So, since there are no ongoing subscription fees or volume fees after paying for the the software, we saved a lot. Other "software as a service" options would have cost a minimum of $50 per month, and potentially a lot more than that for high-volume email communication.
    Incentivized
    Read full review
    Twilio
    • As it was cheaper than the transactional service we previously used, it saved costs.
    • The API was relatively easy to work with so it helped us ship the service and test it quickly.
    • We still use the transactional email service, even though we recognize its limits as it meets our immediate needs.
    Incentivized
    Read full review
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