Semrush vs. SEOTesting.com

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Semrush
Score 8.7 out of 10
N/A
Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…
$139.95
per month
SEOTesting.com
Score 10.0 out of 10
N/A
SEOTesting.com is an online SEO research tool used to grow search traffic through testing & experimentation.
$50
per month
Pricing
SemrushSEOTesting.com
Editions & Modules
Pro
$139.95
per month
Guru
$249.95
per month
Business
$499.95
per month
Single Website
$50
per month
Medium (5 Websites)
$125
per month
Large (20 Websites)
$375
per month
Enterprise
price on request
Offerings
Pricing Offerings
SemrushSEOTesting.com
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details17% discount for annual pricing.
More Pricing Information
Community Pulse
SemrushSEOTesting.com
Features
SemrushSEOTesting.com
SEO
Comparison of SEO features of Product A and Product B
Semrush
7.9
Ratings
2% above category average
SEOTesting.com
10.0
Ratings
25% above category average
Keyword analysis8.70 Ratings10.00 Ratings
Backlink management8.20 Ratings10.00 Ratings
SERP ranking tracking8.10 Ratings10.00 Ratings
Page grader7.00 Ratings10.00 Ratings
Competitive analysis8.60 Ratings10.00 Ratings
Site audit / diagnostics8.00 Ratings10.00 Ratings
Site recommendations7.30 Ratings10.00 Ratings
Task management7.00 Ratings10.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Semrush
8.1
Ratings
6% above category average
SEOTesting.com
10.0
Ratings
27% above category average
Local SEO8.30 Ratings10.00 Ratings
Social SEO8.00 Ratings10.00 Ratings
Mobile SEO7.70 Ratings10.00 Ratings
Global SEO8.30 Ratings10.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Semrush
8.7
Ratings
3% above category average
SEOTesting.com
10.0
Ratings
17% above category average
Multi-domain support8.30 Ratings10.00 Ratings
Integration with web analytics tools9.00 Ratings10.00 Ratings
Best Alternatives
SemrushSEOTesting.com
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Conductor
Conductor
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SemrushSEOTesting.com
Likelihood to Recommend
8.8
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
-
(0 ratings)
Usability
7.7
(0 ratings)
10.0
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
7.3
(0 ratings)
-
(0 ratings)
Support Rating
9.9
(0 ratings)
-
(0 ratings)
Implementation Rating
7.3
(0 ratings)
-
(0 ratings)
Product Scalability
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
SemrushSEOTesting.com
Likelihood to Recommend
This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
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SEOTesting.com is fantastic for my specific scenario. I'm on a small marketing team where I'm currently the only SEO-focused member, and I'm just starting to ramp up our SEO efforts. I need to quickly report SEO results to my leader and team members, in a way that is visual and yet makes it easy to drill down into the data. SEOTesting.com makes that easy & even fun.
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Pros
  • Great visuals for keyword position tracking, love that you can see the page that is ranking
  • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
  • Shows many different and useful views for competitive research
  • Great templated keyword research tools for those who are not as hands-on with SEO
  • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
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  • Visualization of data
  • Tracking changes to website over time
  • Provides p-values for change impacts, helping you to sort out whether your "result" is just random noise
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Cons
  • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
  • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
  • Tracking multiple keywords, across multiple clients can be costly
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  • SEOTesting.com is NOT all-in-one SEO tool. But what it does, it does really well.
  • Rank Tracking requires to fill landing page per keyword. That doesn't make sense as the desired landing page is not always the best ranking landing page for each keyword.
  • Dashboards timelines should have some options to select only the desired timeframe. Then it would be sometimes easier to look at only the last two months for example.
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Likelihood to Renew
I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
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No answers on this topic
Usability
The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
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The account person is quick to respond, though issues reported required support of other teams with no SLA. The data is easily comprehensible and the platform is incredibly versatile. Sometimes scanning problems take weeks to diagnose and fix. The learning curve for SEOTesting.com is minimal
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Reliability and Availability
Semrush available when you need it!
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No answers on this topic
Performance
SemRush performs well with few errors!
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No answers on this topic
Support Rating
I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
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No answers on this topic
Implementation Rating
I did it by myself and do not have a comment!
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No answers on this topic
Alternatives Considered
We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
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I can't replace any other tool with SEOTesting.com, but SEOTesting.com has plenty of valuable features that any other tool doesn't have. I use id daily along with the other tools in my toolset.
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Scalability
Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
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No answers on this topic
Return on Investment
  • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
  • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
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  • I get more results
  • I get results faster
  • I get data to present the results to client
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ScreenShots