Sawtooth Software headquartered in Provo offers the Lighthouse Studio survey research tool as an advanced platform for Conjoint Analysis and MaxDiff. With it, users can create balanced experimental designs hand-in-hand with traditional survey questions.
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Wufoo
Score 9.0 out of 10
N/A
Wufoo is a web application for creating online forms. The tool automatically builds the database, backend and scripts needed making it easy to collect and understand data. Wufoo was acquired by SurveyMonkey in 2011.
$0
Pricing
Sawtooth Lighthouse Studio
Wufoo
Editions & Modules
No answers on this topic
Free
$0
Starter
$14.08
per month
Professional
$29.08
per month
Advanced
$74.08
per month
Ultimate
$183.25
per month
Offerings
Pricing Offerings
Lighthouse Studio
Wufoo
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Sawtooth Lighthouse Studio
Wufoo
Features
Sawtooth Lighthouse Studio
Wufoo
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Sawtooth Lighthouse Studio
6.5
Ratings
20% below category average
Wufoo
6.2
Ratings
25% below category average
Themes
6.00 Ratings
6.00 Ratings
Custom logo/branding
7.00 Ratings
4.60 Ratings
Survey templates
00 Ratings
8.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Sawtooth Lighthouse Studio
9.0
Ratings
6% above category average
Wufoo
8.3
Ratings
2% below category average
Changes to live survey
8.00 Ratings
7.50 Ratings
Question design help
9.00 Ratings
8.50 Ratings
Multiple question types
10.00 Ratings
9.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Sawtooth Lighthouse Studio
10.0
Ratings
19% above category average
Wufoo
8.0
Ratings
3% below category average
Survey logic flexibility
10.00 Ratings
8.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Sawtooth Lighthouse Studio
6.0
Ratings
30% below category average
Wufoo
9.5
Ratings
15% above category average
Response tracking
6.00 Ratings
10.00 Ratings
Data export
4.00 Ratings
10.00 Ratings
Standard reports
5.00 Ratings
9.50 Ratings
Analytics
9.00 Ratings
9.00 Ratings
Custom reports
00 Ratings
8.90 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Sawtooth Lighthouse Studio
10.0
Ratings
14% above category average
Wufoo
9.5
Ratings
9% above category average
Access controls
10.00 Ratings
9.50 Ratings
Compliance
10.00 Ratings
9.50 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Anyone wanting to design and analyze advanced studies, particularly those that incorporate discrete choice modeling (such as MaxDiff and / or Conjoint) should be using Sawtooth Lighthouse Studio. The capabilities and flexibility offered by this platform for these choices is far beyond any other platform I am aware of. It is less appropriate where you need the survey tool to 'play well with others.' Two examples: 1) pulling in live data streams so they can be cleaned and visualized. 2) Integrating into any service where an API call is appropriate such as adding / removing people from a mailing list, incentive management tool, or qualitative community tool.
Wufoo is a great tool for building forms. It is especially handy for marketing and non-technical users so that you can develop and implement forms and reduce the need for technology support. We've used this tool for 5+ years and have taken on the form-creation duties for our websites and we've never looked back. With that being said, if you are looking to create a very complex form with a lot of fields and lots of field/page logic, Wufoo may not be the best tool for you and/or you may need significantly more technology support.
Wufoo's layout is simple and intuitive. A single click will add a field to your form, and more advanced users can customize forms with minimal time invested to create complex and advanced systems.
Integration into webpages is simple. The code is provided in several formats and its a matter of copy and paste.
Payments are incredibly easy to integrate once you have the appropriate accounts set up with a third party approved vendor.
Creating receipts, follow up emails, and establishing form logic is very simple - a few clicks and you're done!
The reports can be a little rough looking when we have a longer form. The data grids are nice but often cumbersome for someone to view. In those situations, we export the data to excel and plug into our own report forms.
A cloud-like situation would be helpful for saving old forms. It's nice to reference previous forms but our main page gets bogged down. It would be nice to have a second page to save old forms and have the main page be for active forms.
Simpler formatting would be nice for those who do not know HTML. To be able to bold or change font size with the click of a button would be helpful.
I only give it this mid-range rating because, since the 2014 Super Bowl is history, our company will be closing in a couple months. I hope in my next employment opportunity that I will be able to use Wufoo again. I will probably use it to a limited extent in my personal life to communicate with friends and contacts in a unique manner. I am also working on a Certificate in Web Development and I definitely use Wufoo as embedded forms in websites I build.
It is incredibly powerful, very rhobust and has fantastic support. The only reasons I'm not giving it a higher rating are 1) There is a very steep learning curve when it comes to designing more complex studies. 2) It is difficult to get Sawtooth Lighthouse Studio to 'talk' to other systems as the Perl upon which it is built is not really designed to work with API calls, etc.
I have always found Wufoo to be incredibly user-friendly and simple to understand. It can be readily grasped by even the most non-technical of users. It's simple, clean, and highly readable. To this date, I haven't heard a single customer or coworker complain about the usability of Wufoo. All in all, Wufoo is a product that has exceptional overall usability.
Every time I try to use a different Form Builder - I constantly go back to Wufoo, especially compared to WordPress Plugin Form Builders. The biggest reason is the reliability of the form notifications getting sent and delivered are better than form builder that rely on the Wordpress Mail Send Feature. The only feature that I have found over the last 3 years that Wufoo is missing is the ability to customize the layout of the notification emails. But that is minor in the grand scope of its reliability.
Unmatched response time and incredible support. When you submit a support e-mail you get an immediate response to let you know that they are on it. Within 10 to 15 minutes you get a detailed and educated response to the problem you are having. They either direct you to documentation on their site or they give you other avenues in which to Achieve fixing your issue. The response is always personal and never feels automated.
Implementing Wufoo was a seamless process. It was an instantaneous transition from the old pdf forms and webforms we were using to the easier to understand Wufoo forms. Employees learned it with ease and the clients response was instantaneously positive. Adding Wufoo to your workflow is not only easy it is necessary.
While QuestioPro has the capability to build surveys and even do some advanced analysis, it is less powerful (and less intuitive) than Sawtooth Lighthouse Studio. It cannot handle studies with the complexity we are used to designing. The CMNTY Platform was initially sold to us as a combined Quant / Qual platform, but we found very quickly that the quant side of it is extremely limited.
For companies who want budget-friendly, customizable forms software that allowed them flexibility and ease of use (where design did not matter), our first recommendation would be Wufoo. Wufoo has all the integrations and capabilities that Typeform has - with more, actually. The major difference is user experience and design. Typeform breaks all questions out one by one... but it's much easier to customize the design and create a high-end experience without HTML. For companies who need customizable forms software but really care about their design - Typeform is our go-to. We rarely use Google Forms (would only use them for free-needs or internal / non-important use), mostly because we prefer the experience that we can get from Wufoo and Typeform.
Gives clients quick and easy forms to fill out - increased satisfaction due to ease
Our department often has to follow up with clients after submitting their forms
We use Wufoo to schedule campus visits - this is where the form is found lacking most of us. We would love for a calendar feature to be able to block out certain dates or redirect before a form is completed.