Salesforce CRM Analytics vs. Zoho Analytics

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce CRM Analytics
Score 7.4 out of 10
N/A
Salesforce CRM Analytics (formerly Tableau CRM) is a cloud-based business intelligence solutions and analytics software. It provides users with automated data discovery, CRM-connected analytics, top-down views of data, augmented analytics, predictive insights, and customizable data visualization tools.
$125
per month
Zoho Analytics
Score 8.3 out of 10
Small Businesses (1-50 employees)
Zoho Analytics (formerly Zoho Reports) is a self-service BI and analytics platform that allows users to analyze their business data and create reports and dashboards. It is designed to help users create and share reports quickly, without IT assistance.
$30
per month 2 users
Pricing
Salesforce CRM AnalyticsZoho Analytics
Editions & Modules
No answers on this topic
Basic
$30
0.5M rows, 2 users
Professional
$30
per user per month billed annually
Standard
$60
1M rows, 5 users
Premium
$145
5M rows, 15 users
Enterprise
$575
50M rows, 50 users
Offerings
Pricing Offerings
Salesforce CRM AnalyticsZoho Analytics
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThere is a 20% discount for all plans if subscribed yearly. Customers can buy add-on rows and users, in addition to the plans listed above.
More Pricing Information
Community Pulse
Salesforce CRM AnalyticsZoho Analytics
Considered Both Products
Salesforce CRM Analytics
Chose Salesforce CRM Analytics
It is better to the integration with all our existing systems, despite of the higher cost if you compare it with the others
Chose Salesforce CRM Analytics
Salesforce Cloud has a much more robust system compared to Zoho and HubSpot. HubSpot is easier to use but Salesforce can do way more once you learn how to use it. Salesforce can easily scale with your growing company. I found Zoho very complicated to use. They are a growing …
Zoho Analytics
Chose Zoho Analytics
There is nothing that Zoho can't do that Tableau can do. The only difference is that the UI/UX of Tableau is slightly superior. Tableau can ingest data in about 100 different formats including PDFs etc. Did not see that with Zoho. Data Preparation and Ingestion is infact faster …
Features
Salesforce CRM AnalyticsZoho Analytics
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Salesforce CRM Analytics
8.5
46 Ratings
4% above category average
Zoho Analytics
8.7
131 Ratings
7% above category average
Pixel Perfect reports8.639 Ratings8.9102 Ratings
Customizable dashboards7.646 Ratings8.6131 Ratings
Report Formatting Templates9.244 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Salesforce CRM Analytics
8.0
47 Ratings
1% below category average
Zoho Analytics
8.2
133 Ratings
2% above category average
Drill-down analysis7.646 Ratings8.1127 Ratings
Formatting capabilities8.446 Ratings7.7132 Ratings
Integration with R or other statistical packages6.835 Ratings00 Ratings
Report sharing and collaboration9.044 Ratings8.7133 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Salesforce CRM Analytics
8.5
45 Ratings
2% above category average
Zoho Analytics
8.5
125 Ratings
2% above category average
Publish to Web9.335 Ratings8.4104 Ratings
Publish to PDF9.042 Ratings8.6123 Ratings
Report Versioning8.541 Ratings00 Ratings
Report Delivery Scheduling8.038 Ratings8.6108 Ratings
Delivery to Remote Servers7.732 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Salesforce CRM Analytics
8.3
43 Ratings
4% above category average
Zoho Analytics
8.1
80 Ratings
2% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)8.640 Ratings8.376 Ratings
Location Analytics / Geographic Visualization8.938 Ratings8.768 Ratings
Predictive Analytics7.540 Ratings7.462 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Salesforce CRM Analytics
8.4
46 Ratings
1% below category average
Zoho Analytics
8.5
125 Ratings
0% above category average
Multi-User Support (named login)8.644 Ratings8.7123 Ratings
Role-Based Security Model8.144 Ratings8.968 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.140 Ratings8.6118 Ratings
Single Sign-On (SSO)8.639 Ratings8.670 Ratings
Report-Level Access Control00 Ratings7.826 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Salesforce CRM Analytics
6.6
43 Ratings
18% below category average
Zoho Analytics
6.8
93 Ratings
15% below category average
Responsive Design for Web Access7.341 Ratings7.667 Ratings
Mobile Application6.032 Ratings5.069 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.237 Ratings6.482 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Salesforce CRM Analytics
7.3
31 Ratings
7% below category average
Zoho Analytics
8.4
61 Ratings
7% above category average
REST API7.429 Ratings8.157 Ratings
Javascript API7.927 Ratings00 Ratings
iFrames6.923 Ratings8.649 Ratings
Java API7.926 Ratings00 Ratings
Themeable User Interface (UI)8.526 Ratings00 Ratings
Customizable Platform (Open Source)5.125 Ratings00 Ratings
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User Ratings
Salesforce CRM AnalyticsZoho Analytics
Likelihood to Recommend
7.0
(47 ratings)
7.6
(135 ratings)
Likelihood to Renew
-
(0 ratings)
8.9
(9 ratings)
Usability
7.7
(6 ratings)
8.0
(79 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
9.1
(2 ratings)
Support Rating
7.7
(6 ratings)
5.3
(18 ratings)
Implementation Rating
6.0
(1 ratings)
5.5
(3 ratings)
Ease of integration
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
7.4
(67 ratings)
Vendor post-sale
-
(0 ratings)
7.3
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Salesforce CRM AnalyticsZoho Analytics
Likelihood to Recommend
Salesforce
If the person/ department does not have any knowledge in open source tools such as R, and Python. [Salesforce Einstein Analytics (formerly Wave Analytics)] could be a good option with no coding background required. However, if they have such human resource or can acquire these people, I would recommend open source tech and suggest not to use this tool.
Read full review
Zoho
Zoho Analytics is the best way to consume data created by Zoho products . It's robust and quick build formula libraries and auto generated reports. A data source can be integrated and be ready for consumption within minutes. This gives a well developed baseline for organizing to develop advance analytics. It's mobile dashboards are very intuitive and useful for leaders who are on the move.
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Pros
Salesforce
  • Interactive Dashboards, it [consists] of wide variety of charts
  • Data from different sources can be easily integrated with it
  • Security, it provides easy way to secure and share the information with the users
  • Support actions like opening hyperlink etc
  • Almost everything can be done from configuration
  • Data can easily be managed from dataflow.
Read full review
Zoho
  • Zoho Analytics’ predictive analytics capabilities can help forecast future trends, allowing for proactive planning and risk management.
  • Performance Monitoring: We can track key performance indicators (KPIs) across departments, such as sales, marketing, finance, and HR. This aids in identifying bottlenecks and areas for improvement.
  • Decision making regarding resource allocation.
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Cons
Salesforce
  • Implementation takes time and resources. It is a heavy lift to implement and at first, it can take a little bit of time to understand what you are looking at. But once it's implemented it's easy to get started.
  • Without any BI expertise or resources available to your organization, the implementation of this is difficult. If you aren't used to BI tools and don't have an expert in house, the terminology can be difficult to understand at first.
  • Their support is not on hand to help you if you encounter any issues, at least not on all the plans or the basic plans. Real-time support service is an add-on, so you'll need to be patient if you require help or pay extra money.
  • More functionality for the tool is needed to compete with other heavyweights in the arena like Tableau, Qlik, and Microstrategy. Still lacks the robustness, functionality, and flexibility other competing products possess.
Read full review
Zoho
  • I'm guessing it's out there somewhere but I really could have used a 'quick start guide' or guided start.
  • Once I figured it out, it makes sense how to make sure the right data is provided in order to make dashboards quite flexible--- but without examples, I found it quite a challenge
  • The initial organization of Analytics is NOT intuitive. Once in context, the organizational features make sense, but (at least initially) it would have been most useful if the organization of Analytics reports in Zoho Analytics had saved me a lot of time.
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Likelihood to Renew
Salesforce
No answers on this topic
Zoho
I'd give this an 11 if I could! As our business moves forward we hope to use Zoho Analytics more then we do now. Creating better reports and dashboards for our management team to evaluate the health of our business and to provide more insightful reports for our customers. The possibilities are endless with this tool
Read full review
Usability
Salesforce
Overall usability is absolutely worth the price. It help me to save tons of time working on raw data in Excel file. It also minimize the discrepancy in data format when there are multiple user inputting the data. Every data inputted in Salesforce is standardized, therefore it is very easy to keep track / generating performance report even though you are having more than 20 projects recorded in Salesforce Einstein Analytics.
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Zoho
For an end user, Zoho Analytics is pretty easy to use and very easy to access the dashboard. Linking data from multiple sources is very convenient. Multiple people can work on preparing and publishing the dashboards simultaneously, which helps delegate tasks.
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Reliability and Availability
Salesforce
No answers on this topic
Zoho
ZOHO is a very reliable company/product. We never had any issues with downtime or inaccessibility to our data. Any type of maintenance that they had to perform was clearly communicated and never an issue. We use a lot of external hooks and we've never had any issues with getting ZOHO to communicate with any of those hooks.
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Performance
Salesforce
No answers on this topic
Zoho
ZOHO has obviously invested a lot of time effort and money in to creating a reliable infrastructure with high availability. We've never had any issues with performance and all of our data crunching small to large has always been well within reason. We have come to appreciate the performance of ZOHO and will continue to use it for all of our data needs.
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Support Rating
Salesforce
I have not come across any bad experiences with the support provided. Also, I observed regular updates have been implemented without breaking the tool. But in my opinion, Now Tableau CRM has huge market challenges with tools like Power BI and its spread
Read full review
Zoho
The support team is honestly not that great. At times, it seems as if members of our own team know more about the product than the support team. They must not have a lot of training or the turnaround is quick
Read full review
Implementation Rating
Salesforce
An implementation partner would certainly result in greater output in a more efficient amount of time. However, I have found implementation partners to be extremely expensive for the output received (at least working for a non-profit company they are frequently unaffordable). Internal implementation does help with usable output though since internal knowledge would better know the data architecture and business processes
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Zoho
If your external data sources are previously organized and correlated (e.g.: in your datawarehouse or database) your implementation will be easier. Of cource some not previously predicted correlation would be necessary to be done during the implementation, but if your organization let it to be all done into Zoho Analytics, it will take more time from your team.
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Alternatives Considered
Salesforce
Tableau is the absolute top of the class when it comes to business intelligence, but it doesn't make sense for every business case. In our case, we needed a simple data visualization platform for our CRM platform and sales pipeline. Salesforce Analytics, while nowhere near as robust, did the job we needed it to do perfectly in a significantly more cost-effective manner.
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Zoho
Zoho Analytics has the best UI and user friendly to create reports and dashboard along with features like Zia Assistance that guide in creating reports and dashboard and also help in the forecasting of the data based on the past records.
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Scalability
Salesforce
No answers on this topic
Zoho
As far as I know, Zoho Analytics has been able to fulfill every need we've had for it. Our reports have gotten better and more detailed with pretty much every new issue of our magazine. It just keeps getting better, and we keep feeding it more data to digest and present to us.
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Return on Investment
Salesforce
  • Sales CRM analytics enable us to conduct correlation analytics and real-time performance metrics.
  • Use of the product enabled us to drive more revenue by the help of actionable insights leading to informed decisions making.
  • The software has made it possible for us to automate administrative tasks and improve performance.
Read full review
Zoho
  • Analytics has been the foundation of my role. I manage 2000 accounts myself, so I need analytics to help me know whom to serve first.
  • Analytics provides a lot of visualization options that I need to serve my customers.
  • Analytics has excellent options for accountability with our training team to know where each account is in their customer journey.
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ScreenShots

Zoho Analytics Screenshots

Screenshot of Zia Insights, which provides contextual intelligence with detailed diagnostics.Screenshot of where OpenAI's large language models (LLMs) are leveraged within Ask Zia to build complex queries, construct metrics and formulas, and discover public datasets.Screenshot of key metrics with KPI charts.Screenshot of streaming data, which is available for real-time insights. Users can process streams from Google Pub/Sub, Kafka, PubNub and APIs.Screenshot of reports accessed from iPad and Android tablets.Screenshot of custom machine learning models, available with a no-code assistant.