TrustRadius

Roivenue vs. Singular

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Roivenue
Score 0.0 out of 10
N/A
Roivenue is a data-driven SaaS platform for managing marketing ROI and channel attribution. It is the most precise way to manage your entire marketing investment. Using data-driven attribution models and CLV, it allows marketers to identify underperforming campaigns, address over-invested channels, and make decisions that maximize ROI. Roivenue is designed to be used by CMO and other marketing decision makers, enabling them to make informed overall budget…N/A
Singular
Score 8.1 out of 10
N/A
Singular, headquartered in San Francisco, offers their mobile marketing and analytics platform of the same name. The company Singular merged with Apsalar in 2017, and combined technologies to offer a single platform under the Singular brand.N/A
Pricing
RoivenueSingular
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
RoivenueSingular
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSubscription-based—
More Pricing Information
Community Pulse
RoivenueSingular
User Ratings
RoivenueSingular
Likelihood to Recommend
-
(0 ratings)
8.0
(4 ratings)
Support Rating
-
(0 ratings)
8.0
(2 ratings)
User Testimonials
RoivenueSingular
Likelihood to Recommend
Roivenue
No answers on this topic
Singular
Singular is perfect for companies that have limited BI developer resources. If you work with more than a few media partners, Singular aggregates all pre-install metrics and automatically connects it to your BI data / MMP provider. This use is perfect for executives/directors that want to have a quick snapshot of their marketing spend. Singular also works well for media buyers that want to export Singular report as a base for creating optimization reports.
Amos Adler | TrustRadius Reviewer
Amos Adler
Director of Marketing
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Pros
Roivenue
No answers on this topic
Singular
  • Creative reporting is one of the features of Singular (formerly Apsalar), which I love the most.
  • Tracking the user journey right from the click to purchase.
Verified User
Anonymous
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Cons
Roivenue
No answers on this topic
Singular
  • Providing a clear solution to cross-device attribution and measurement: no vendor does this well currently.
  • Ability to toggle advanced attribution models: first-last touch, time decay, etc.
  • Comprehensive deep linking solution (similar to Branch).
Verified User
Anonymous
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Support Rating
Roivenue
No answers on this topic
Singular
When we report about a bug or a problem the support usually responds quickly and try to provide a solution/fix in a timely manner. I wish that they had a monitoring tool to notify me about bugs before I spot them myself.
Amos Adler | TrustRadius Reviewer
Amos Adler
Director of Marketing
Read full review
Alternatives Considered
Roivenue
No answers on this topic
Singular
AppsFlyer is the top of mind MMP, while Singular would be my second choice with Adjust. AppsFlyer has a great UX and customer support. While Adjust is still lagging a little bit behind.
Verified User
Anonymous
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Return on Investment
Roivenue
No answers on this topic
Singular
  • Has helped to improve the ROI.
  • Helped to identify the right set of audience which need to be targeted.
Verified User
Anonymous
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ScreenShots

Roivenue Screenshots

Screenshot of The Performance Monitor is the main native dashboard of Roivenue. There is a possibility of navigating between any two metrics. By choosing an attribution model you directly impact the data displayed in the Performance Monitor.Screenshot of The Attribution Analysis section is the place in Roivenue which gives users the ability to compare available attribution models and modify the main model of attribution which will be used to recalculate data in the Performance Monitor. Selected metrics (ROI, mROI, MIR, Conversions, Profit, etc.) will be recalculated for each model.Screenshot of Using Attribution we can also visualize conversion (or non-conversion path). Here we can plot the average position of the channel in path and the average path length. Thanks to this we can learn which channel is an opener and which one is a closer.Screenshot of Using Budget Optimizer feature you can identify oversaturated channels and further on it suggest you budget reallocation between various marketing channels for the highest ROI.