RocketData vs. Whitespark Local Citation Finder

For the price, RocketData is a great lead generation tool. It wouldn't be appropriate for company financials, etc. of that nature.

Incentivized

We have a client base within our organization of about ~5,000, so it can be difficult to keep track of all of their marketing status/standings. The Whitespark Local Citation Finder removes the aspect of human error and ensures that we are providing fast, reliable results for thousands of our clients. Being able to see our competitor's citation summary is a large advantage, not other products such as this provides.

Incentivized

• User experience - smooth, easy to use interface
• Quick generation of contacts as well as a LinkedIn feature to go directly to their page.

Incentivized

• The information within the finder is very accurate, which eliminates us having to dig through the internet for citations.
• The reports are automated for you, so there's no extra work on the user's end.

Incentivized

• Contact information as well as company info is out of date sometimes. Tough to improve on, but there is room for improvement.

Incentivized

• One small improvement I'd recommend is creating the ability to connect to 3rd party platforms, such as Google Data Studio

Incentivized

I have not had to use any support functions as I have had no technical problems with the software.

Incentivized

Much easier to use and less clunky of an interface. Also, contact information seems to be more up-to-date.

Incentivized

We have used BrightLocal in the past, which was a great platform. The biggest difference between Whitespark and BrightLocal is its usability. BrightLocal can be difficult to navigate, while Whitespark is much more straightforward and easily navigatable. Within our large organization, we also use the Whitespark Rank Tracker, so being able to utilize multiple Whitespark products streamlines a lot of our processes.

Incentivized

• Positive: The ROI has been excellent in the short time we've had the product (less than six months) as we have made numerous connections through data gathering.

Incentivized

• The positive ROI has been seen through our client's renewal %. Since we are able to provide accurate reporting, they trust the work that is presented to them more than not.

Incentivized