Qualtrics XM for Strategy and Research vs. YouGov Research
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
Qualtrics | Score7.1 out of 10 | N/A | Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform. | $1,500 per user/per year |
YouGov Research | Score10 out of 10 | N/A | YouGov is a global provider of analysis and data generated by over 17 million registered panelists in more than 59 markets. Their market research includes Multilevel Regression with Poststratification (MRP) for predictions at a granular level. They maximise the value of their data through the application analytics technology and research expertise in order to deliver systematic research and marketing platform which can be used to plan, manage and refine all types of campaigns. | $100 one-time fee |
| Qualtrics | YouGov Research | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Editions & Modules |
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| Offerings |
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| Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Qualtrics | YouGov Research | |
|---|---|---|
| Considered Both Products | No answer on this topic | No answer on this topic |
| Key User Insights | ||
| Would buy again | ||
70% Would buy again 7 Answers | No answers on this topic | |
| Delivers good value for the price | ||
75% Delivers good value for the price 6 Answers | No answers on this topic | |
| Happy with the feature set | ||
70% Happy with the feature set 7 Answers | No answers on this topic | |
| Lived up to sales and marketing promises | ||
83% Lived up to sales and marketing promises 5 Answers | No answers on this topic | |
| Implementation went as expected | ||
57% Implementation went as expected 4 Answers | No answers on this topic | |
| Qualtrics | YouGov Research | |
|---|---|---|
| Small Businesses | No answers on this topic | Qualtrics Score7.1 out of 10 |
| Medium-sized Companies | No answers on this topic | Qualtrics Score7.1 out of 10 |
| Enterprises | No answers on this topic | Qualtrics Score7.1 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Qualtrics | YouGov Research | |
|---|---|---|
| Likelihood to Recommend | 3.9 | - |
| Likelihood to Renew | 9.4 | - |
| Usability | 2.5 | - |
| Availability | 9.0 | - |
| Performance | 5.5 | - |
| Support Rating | 1.6 | - |
| Online Training | 8.0 | - |
| Implementation Rating | 9.0 | - |
| Qualtrics | YouGov Research | |
|---|---|---|
| Likelihood to Recommend |
| No answers on this topic |
| Pros |
| No answers on this topic |
| Cons |
| No answers on this topic |
| Likelihood to Renew |
| No answers on this topic |
| Usability |
| No answers on this topic |
| Support Rating |
| No answers on this topic |
| Online Training |
| No answers on this topic |
| Implementation Rating |
| No answers on this topic |
| Alternatives Considered |
| No answers on this topic |
| Return on Investment |
| No answers on this topic |
| ScreenShots | Qualtrics Screenshots |









