Prospect.io vs. TechTarget Priority Engine

Prospect.io is ideal for key aspects of our sales process such as repetitive workflow automation , which has enabled us to increase our sales numbers with less work. Other key sales areas where Prospect.io does a great job includes report analytics , contact management , feedback collection, and key productivity controls like task management , emails , note-taking etc Its major flaw is its poor integration capability for me.

Incentivized

TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.

Incentivized

• The ability to use Prospect.io to find and contact prospects on LinkedIn.
• Automation of repetitive sales task.
• Forecasting Sales .

Incentivized

• Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution.
• I don't know of another alternative source, but TechTarget provides data on content that people are researching.
• TechTarget provides current tech stack for companies that I'm researching.

Incentivized

• They could work on getting emails more accurate and guessing better.
• They could work on changing the drip campaign setup a bit to make it a little more user-friendly.
• A mobile app would be fantastic.

Incentivized

• The site loads kind of slowly. It seems like it takes a while for all of the information to populate on the screen.
• I would like to be able to make calls directly from TechTarget Priority Engine.
• Give real time notification when a prospect is on our site.

Incentivized

Usability is great, we would love to see how strong the intent is for every keywords

Incentivized

I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.

Incentivized

It is rather similar to Aeroleads as a Chrome plugin

Incentivized

TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread

Incentivized

• Increased revenue month over month since 4 years ago.
• Showed others on my team how to use it and they've reaped benefits as well (sales commissions).

Incentivized

• I personally did not see a return on investment, but I believe others in the organization are having success with the platform
• On a positive note, the insights into search behaviors and interest trends is great.
• I recommend they develop better training for first time users specific to a variety of use cases

Incentivized