Privy vs. Unbounce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Privy
Score 9.3 out of 10
N/A
Privy in Boston is designed to enable online stores to capture more emails and convert first-time visitors into customers using the company's integrated suite of web conversion and email marketing tools.N/A
Unbounce
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Unbounce is a landing page builder for marketers. Marketers can use the drag and drop platform to create customized, responsive landing pages for their marketing campaigns.
$99
per month
Pricing
PrivyUnbounce
Editions & Modules
No answers on this topic
Build
$99
per month
Experiment
$149
per month
Optimize
$249
per month
Agency
Contact Sales
Offerings
Pricing Offerings
PrivyUnbounce
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAll plans include: Unlimited conversions, Unlimited subdomains, 1000+ integrations, Built-in AI copywriting, and Customer support. Discount available for annual pricing.
More Pricing Information
Community Pulse
PrivyUnbounce
Features
PrivyUnbounce
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
Privy
-
Ratings
Unbounce
6.9
Ratings
11% above category average
Landing page A/B testing:00 Ratings6.80 Ratings
Dynamic page text replacement00 Ratings7.00 Ratings
Real-time analytics dashboard00 Ratings7.10 Ratings
SEO tools00 Ratings6.50 Ratings
Optimization recommendations00 Ratings7.00 Ratings
Best Alternatives
PrivyUnbounce
Small Businesses
Convert Experiences
Convert Experiences
Score 9.9 out of 10
Zoho LandingPage
Zoho LandingPage
Score 9.4 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 7.1 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Enterprises
Contentsquare
Contentsquare
Score 7.1 out of 10
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PrivyUnbounce
Likelihood to Recommend
8.0
(0 ratings)
8.2
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
7.7
(0 ratings)
Usability
9.0
(0 ratings)
7.0
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Support Rating
10.0
(0 ratings)
9.6
(0 ratings)
Implementation Rating
-
(0 ratings)
6.0
(0 ratings)
User Testimonials
PrivyUnbounce
Likelihood to Recommend
Adding Privy to your ecommerce store is a no brainer. You can very quickly increase your on-site email acquisition conversion rate through the Spin To Win wheel and other templates that Privy offers. You can also use it for additional on-site messaging like announcement bars and landing pages
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As I am using this platform for a long time, I believe I am happy with the services I am getting from this outstanding software. It has made my landing page experience better than ever without any coding knowledge to apply. It has upgraded my business in a positive direction and I believe I am using this software for many years to come.
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Pros
  • Privy is phenomenally user friendly, email campaigns are very easy to create.
  • Privy has great customer service and implementation, our rep is Melissa who went above and beyond in getting everything setup.
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  • AB testing is simple to set up. Clone a page make your changes and pit one or more against each other. Set the number of views and you're told the winner once the test is done. Simple
  • Tracking code is easy to add. Follow the straightforward instructions in the back end
  • Easy to add multiple domains to your account. So you can use the landing pages you build on numerous sites if you so desire
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Cons
  • Integrations with Non-Shopify Stores
  • Integrations with different email service providers
  • Reporting with non-shopify stores
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  • The reporting is very basic - pretty much only A/B test comparisons. If you need more in-depth reporting you will have to use an external system.
  • Page performance isn't great. When running our landing pages through Google's Page Speed analysis tool, they did not perform well compared to landing pages we created outside of Unbounce. This was big for us because, in paid search, Google looks at your landing page quality as a factor that affects what you pay per click.
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Likelihood to Renew
  • Flexible options: The software allows so many different kinds of opt-in form solutions: Full-page, pop-up, bar at the top of the page, embedded, etc.
  • Easy UX: This software is easy to use for just about anyone on my team. It's easy to implement and work with. Design, form field determination, and integration is all relatively very easy to perform.
  • Great support: We've had in-person calls with their support team, and they've been answer specific questions and offer relevant strategies. They've been willing to get on the phone with me and my clients to help us solve problems.
  • Multiple integrations - No matter what CRM you're using, there's likely a way to integrate Privy forms into it.
  • Easy installation on sites: Just a strip of code.
  • Visible, measurable results: Tracking and data with visits, conversion events, and conversion $ tracked to the forms.
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Please see comparison information and other areas of my review. We have no need for Unbounce since all of its features are available in Pardot. We would have happily continued using Unbounce if we had not purchased Marketing Automation Software
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Usability
Privy is very easy to use and is intuitive to new users. The templates they provide give you a head start on campaign builds and their customer success team is approachable and knowledgable about the product. You do not have to be a tech wizard to get rolling with Privy, but the results will make you feel that way.
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unbounce is a really good landing page builder and is fairly easy to use and navigate. It empowers to create and see the performance of landing pages quickly and easily, so it is ideal for marketing agencies running paid media campaigns. The landing page builder, like all of these apps, can be a little slow, but I have not found a landing builder that isnt.
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Support Rating
  • Real people! We've got email addresses for real people inside the company, who have been more than willing to help us.
  • Personal calls available - We have been on the phone with members of their team to get our problems resolved.
  • Quick resolution - we were able to get our questions answered quickly and help with implementation.
  • Flexibility - We've found that they've been very flexible in their solutions to our problems.
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Unbounce customer support is very strong. We have been able to connect with them via email and telephone mediums. They are very knowledgeable and can effectively help resolve difficult problems that are slowing us down. Overall Unbounce customer support is very professional. Our wait times have always been small or at least reasonable.
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Implementation Rating
No answers on this topic
Choose a subdomain that is appropriate for multiple types of pages. You don't want to have to keep changing it. Think about using Google Tag Manager to manage your Google Analytics code and event tracking. Build one landing page to completion. Then make a copy of it if you need to create variant pages.
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Alternatives Considered
After having used quite a few email marketing platforms, I can say out of all of them we like Privy the best. Privy's integration with the BigCommerce platform makes it much easier to use than the others we tried in the past and we are happy with the results we have gotten and their excellent customer support which is superior especially to Mailchimp which can only be reached by email.
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Despite my review for unbounce being not the greatest review or score in the world, when stacked up against its two biggest competitors, I'd prefer Unbounce over Leadpages and Instapage. Leadpages drag and drop editor, integrations, and overall UI/UX is 10x worse than unbounce and unbounce really leads in the category of nice templates and quickness to a production landing page with much better options and integrations.
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Return on Investment
  • We have 3X'd our on site email acquisition on average
  • Sold thousands of dollars of merchandise through product upsells
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  • We use this to address our graphic design needs for simple things such as landing pages, poo-ups, and announcement bars. It let's us work on these things without having to always get our designer or tech team involved.
  • With all of the GDPR changes we have really leaned on unbounce to help us create pages to gather list. Using landing pages to have users submit their information is super helpful and it makes it easy to automate the list building process.
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ScreenShots

Unbounce Screenshots

Screenshot of Screenshot of Screenshot of 100+ Landing Page TemplateScreenshot of Responsive Drag-and-Drop Landing Page BuilderScreenshot of Account Overview and Testing Features (Smart Traffic and A/B Testing)Screenshot of AMP Landing Page Templates