A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation.
Socialflow was acquired by Piano in 2022, and is now a Piano solution.
N/A
Sprinklr Social
Score 9.2 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$359
per month per seat
Pricing
Piano Amplifier
Sprinklr Social
Editions & Modules
No answers on this topic
Self-Serve SMM and Customer Service Solution
$359
per month per seat
Enterprise Custom Social Media Management Solution
Contact Sales
Offerings
Pricing Offerings
Piano Amplifier
Sprinklr Social
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
—
Discount available for annual pricing.
More Pricing Information
Community Pulse
Piano Amplifier
Sprinklr Social
Features
Piano Amplifier
Sprinklr Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Piano Amplifier
5.0
Ratings
43% below category average
Sprinklr Social
9.5
Ratings
21% above category average
Boolean keyword searches
5.10 Ratings
10.00 Ratings
Filtering out noise/spam
4.60 Ratings
8.00 Ratings
Sentiment analysis
5.10 Ratings
10.00 Ratings
Broad channel coverage
5.10 Ratings
10.00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Piano Amplifier
5.1
Ratings
45% below category average
Sprinklr Social
10.0
Ratings
22% above category average
Content planning and scheduling
5.10 Ratings
10.00 Ratings
Audience targeting
5.10 Ratings
10.00 Ratings
Content optimization
5.10 Ratings
10.00 Ratings
Workflow management
5.10 Ratings
10.00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Piano Amplifier
5.0
Ratings
45% below category average
Sprinklr Social
9.7
Ratings
20% above category average
Automated routing and prioritization
5.10 Ratings
9.00 Ratings
Customer interaction histories
4.60 Ratings
10.00 Ratings
Bulk actions
5.10 Ratings
10.00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Piano Amplifier
5.1
Ratings
41% below category average
Sprinklr Social
10.0
Ratings
25% above category average
Lead generation
5.10 Ratings
10.00 Ratings
Content marketing
5.10 Ratings
10.00 Ratings
Paid media management
5.10 Ratings
10.00 Ratings
Campaigns and promotions
5.10 Ratings
10.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Piano Amplifier
5.7
Ratings
39% below category average
Sprinklr Social
10.0
Ratings
17% above category average
Twitter
5.10 Ratings
10.00 Ratings
Facebook
5.10 Ratings
10.00 Ratings
LinkedIn
5.10 Ratings
10.00 Ratings
Google+
9.00 Ratings
10.00 Ratings
Instagram
5.10 Ratings
10.00 Ratings
Pinterest
5.10 Ratings
10.00 Ratings
YouTube
5.10 Ratings
10.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Piano Amplifier
5.1
Ratings
43% below category average
Sprinklr Social
10.0
Ratings
23% above category average
Campaign success analytics
5.10 Ratings
10.00 Ratings
Real-time tracking
5.10 Ratings
10.00 Ratings
Competitor analysis
5.10 Ratings
10.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
SocialFlow is good on paper but in my personal experience it is clunky, doesn’t do what you want it to, and their support team doesn’t take your issues seriously. I wouldn’t recommend this if you work on tight timeframes as it has a scattergun approach to posting on Facebook. I would like to think that my experiences are due to me not having thorough training, but I am not sure if this is the case.
Any large organization that is looking to have an effective social media presence and achieve outcomes through advertising would be benefited by using Sprinklr [Modern Sales & Engagement]. The system allows a streamlined way to see how your audience is responding to your posts and advertisements online. It would not be well suited for a company that is not engaged with a social media presence.
Unique algorithm does not just 'time' posts, it helps determine the optimal time for posts to be distributed. Its why all the major publishers like NYT, WSJ, Conde Nast, Mashable, etc. use SocialFlow to distribute its social content.
Dashboard gives insight into which posts perform best.
It's streamlined and simple and not overly or unnecessarily feature-laden.
Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
I give this rating as an outcome to understand competitor social strategy to improve strategic positioning. Drive improvement by benchmarking and serving to compete on content Identify trends, topics/themes, potential threats, etc. Improve campaigns by measuring and comparing audience reach, Interaction, etc. Measure engagement rate to analyze audience association. What themes/topics are generating higher engagement Insights to assist marketing teams in planning future campaigns
The user interface, training via Sprinklr university and detailed articles on almost every topic in the knowledge portal make Sprinklr a complete package. This is also GDPR compliant, helping us stay good with the info security. The layout of the navigation is easy and anyone new to the tool won't be overwhelmed
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
I give this rating as overall support for Social footprint analysis to identify and benchmark the competitor's social presence. Extraction of retrospective data from identified social channels. Complex query building with defined subsets of keywords to gauge social buzz. Analysis of historic datasets with a detailed classification that offered insights into the marketing efforts and messaging patterns.
Sprinklr Modern Engagement is great for workflow and approvals, especially between teams or in-house/agency relationships. It is not well suited for smaller businesses or companies that have one account per platform. It seems like the functions would be too robust for a small business to handle. If there was an SMB version that would have got a 10 from me.
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
SocialFlow stacks up against others by : 1. Event registrations, participation and promotions, companies highlighting their sessions, speakers, and delegations of different countries drove the event-specific volumes 2. Using Twitter as the primary platform and mainly constituted mentions around registrations, participations, promotions of sessions/panels, and opinions on the same 3. Discussions around the event’s annual themes, the new ‘Davos Manifesto’ and posts expressing delight for being invited, participation confirmations, and comments on different sessions/panel promotions drove the positive coverage 4. During-Event and Post-Event periods saw companies shift their focus to highlight sessions and panel discussions aligned more toward business-driven themes
Sprinklr Modern Sales & Engagement stacks up [well] against its competitors because it has all the features and functionality [a] team could expect from this application. And not just that, it has been updating the application and deploying the latest features frequently that helps us a lot in our day-to-day operations. I am really happy with it.