PathFactory vs. Vyond

It's a great tool if you want to create experiences on web and share content with your audience - especially if you want to create bingeable content. For a microsite, I would like to see more modules that build up a page, and great examples for inspiration

Incentivized

Vyond is great for creating professional looking animations even if you have no experience in animation or video. Vyond is user friendly and has a relatively simple learning curve. The templates and graphics provided makes it easy to create custom animations and storytelling.

Incentivized

• Create Visually appealing performance report
• Give more in-depth information about performance metrics than most alternatives
• Ability to track performance over time and compare this performance across time periods
• Provide and send auto-run reports to top level management based on predefined criteria and timeframes

Incentivized

• Easy to use features that help you create the story behind your video.
• There are collaboration tools (if you have the right plan) that help you work on a video as a team.
• I like the different styles of video that you can choose from.

Incentivized

• Microsite was very hard to build ourselves. Changing the site can be really confusing and is not always intuitive. We have trouble knowing how to update items to get it to work the way we want it to.
• Better instructions on how to customize tracks and use the different tools.
• Users that come in without UTM parameters should still be included in all data reporting.
• The reporting is confusing.

Incentivized

• The fact that it's on a cloud server means that sometimes the software can get clunky/slow.
• There may be extra work involved if you have multiple characters talking in one audio file and you want them to sync their mouths with their appropriate lines.
• Characters having multiple actions/expressions means multiple scenes, which can be very cumbersome to manage.

Incentivized

We have seen a lot of value from our team's use of Path Factory. We also like working with this vendor as they actually take our feedback and implement it on their roadmap. A great vendor with a great product

Incentivized

I was recently at a conference where I learned that many of my peers also use Vyond, solidifying my opinion that it is the right tool for out needs. Further more, one of our content vendors also uses it, ensuring that I will continue to use it as I believe this will facilitate our collaborations in the future

Incentivized

Overall, I think the tool is fairly easy to use to get a basic content uploaded to create a track and even the more complicated features become easier once you become familiarised with the process

Incentivized

This program is great when you have no video experience! There's only a little of a learning curve to the program. In general, the user interface is great and easier than using a program like Adobe premier. It's a great resource to use as a marketer.

Incentivized

I think there was only one time where we had issues reaching our account manager, otherwise PathFactory was always willing to hop on the phone to talk through strategy, to work through issues, and help build custom solutions to fit our needs. Customer service is a big selling point of PathFactory.

Incentivized

Vendor guy made it difficult bc he was only interested in selling

Incentivized

The analytics and reports feature is fairly new and have proved very popular with many areas of our business and is growing in popularity. The metrics that are attainable are very insightful and provides a clear picture on the performance of the track.

Incentivized

Vyond is just an animated video creation tool. You have to use your video content and track its performance through other means. Because it is an online tool it doesn't hog your resources or slow down any other tools that I use. It is a stand-alone product and it doesn't need to integrate with any of our other tools. It does what it does and that is all we need.

Incentivized

Working with the Solutions Consultants is amazing. They are extremely knowledgeable and willing to go way above and beyond - ie working in our Marketo instance to trouble shoot form issues. Love having access to chat the support team in-app. CSMs are knowledgeable and we also get to draw on the expertise of marketers inside PathFactory

Incentivized

I haven’t had any issues that required me to contact their support team. However, I believe support in any product starts before you have to call for help. Vyond provides an option for priority queue when you have their professional option. This is great for folks who need things done faster, especially when businesses can’t afford any downtime. Their Live chat feature is also reassuring, because I don’t always want to spend time on the phone or on hold if their call volume is high and I need to solve an issue.

Incentivized

I was able to browse around the tool quite easily once some basic training was given. I learnt much from using those method and only needed further help when wanting to learn about Reports, External codes and adding forms.

Incentivized

The customer service, from technical through to customer success, is one of the biggest reasons I'd recommend PathFactory. This is true of their training. It can be as bespoke as you like, at least in my experience, and the team is always willing (where possible) to incorporate your suggestions.

Incentivized

Any implementation of a tool like PathFactory is going to be a heavy lift in terms of organization, strategy, tracking, and execution. However, we on boarded at a time where a lot of what we wanted to do with PathFactory had to be custom built, from CTA buttons to matching the brand to the landing page look, it took a ton of work and a lot of time from other departments to execute and to feel truly “ready.”

Incentivized

There should be a Hypercare (expedited problem solving) support level on new rollouts for existing customers

Incentivized

I used Uberflip in a past company. I think they are pretty comparable. From what I remember, Uberflip was more intuitive to use, but I think PathFactory might have more capabilities. Although this was years ago, I am not aware of Uberflip's functionality now. I have had good experiences with both.

Incentivized

Vyond is WAY better than VideoScribe (although, to be fair, it's also about six times more expensive)! It's much easier to work with and more versatile in terms of styles and what you can do with it. We used VideoScribe for a few years and then ditched it and went looking for a replacement tool. Another application was being used by another learning developer, but that was nixed by IT as not being secure enough. Vyond has given us both the functionality/assets we need and the security that makes IT happy.

Incentivized

Pathfactory is growing in popularity amongst individuals from different parts of the organisation and it would be difficult to forecast how scalable this can become

Incentivized

• Simple and consistent landing pages without needing web or design teams. Huge time saver for us and helps our team be more efficient.
• Searchable, filterable collateral library for internal use. Again, this helps us be more efficient and also makes sure that teams have the right and updated resources, as that's been hard to manage.
• Providing a method for reps to provide curated content to prospects without Marketing intervention. Helping push deals down the funnel.

Incentivized

• Allows the training/support teams a quick way to provide “how-to” videos, similar to having a YouTube channel.
• Our update videos are stored on a channel, which allows us to have a video record of how the project is emerging
• Leadership likes that we can put out a video very quickly

Incentivized