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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    PathFactory

    Score7.8 out of 10
    N/APathFactory enables you to unlock B2B revenue with AI-powered content intelligence which allows you to generate personalized, engaging, and conversion-focused experiences across the entire B2B buyer journey. Per the vendor, you can accelerate deal velocity and grow your pipeline by recommending the next-best assets for individual buyers and target accounts alike.N/A

    Sagewill

    N/A
    Small Businesses (1-50 employees)
    Sagewill offers a place for professional B2B content marketers to learn where to focus and optimize their content strategies. The solution analyzes brand data (positioning, SEO, competitors, etc) and provides content plan recommendations that can be actioned immediately. Its plans look up to 90 days in the future to give a prediction of content performance against business objectives. Then, the plan can be launched directly into a production queue, and Sagewill will…

    $59

    per month

    Pricing
    PathFactorySagewill
    Editions & Modules
    No answers on this topic
    Professional
    $59
    per month
    Early bird bundle
    $249
    one-time fee
    Offerings
    Pricing Offerings
    PathFactorySagewill
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$899 one-time fee
    Additional Details
    More Pricing Information
    Community Pulse
    PathFactorySagewill
    Considered Both Products
    PathFactory
    No answer on this topic
    Sagewill
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    52 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    38 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    52 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    34 Answers
    No answers on this topic
    Implementation went as expected
    93%
    Implementation went as expected
    37 Answers
    No answers on this topic
    Features
    PathFactorySagewill
    Content Publishing
    Comparison of Content Publishing features of PathFactory and Sagewill
    Feature
    PathFactory
    9.0
    140 Ratings
    10% above category average
    Sagewill
    -
    Ratings
    Content hub9.4133 Ratings00 Ratings
    Forms / Gated content9.3133 Ratings00 Ratings
    Embedded CTAs8.5117 Ratings00 Ratings
    Content distribution9.09 Ratings00 Ratings
    Content promotion9.06 Ratings00 Ratings
    Content automation9.0104 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of PathFactory and Sagewill
    Feature
    PathFactory
    9.0
    140 Ratings
    14% above category average
    Sagewill
    -
    Ratings
    Audience profiling and targeting9.5114 Ratings00 Ratings
    Closed-loop tracking and reporting9.4109 Ratings00 Ratings
    Content performance analytics8.2139 Ratings00 Ratings
    Campaign optimization dashboard8.98 Ratings00 Ratings
    User Ratings
    PathFactorySagewill
    Likelihood to Recommend
    8.5
    (141 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    9.0
    (7 ratings)
    -
    (0 ratings)
    Usability
    9.3
    (3 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (8 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (8 ratings)
    -
    (0 ratings)
    Support Rating
    9.1
    (4 ratings)
    -
    (0 ratings)
    In-Person Training
    8.2
    (1 ratings)
    -
    (0 ratings)
    Online Training
    10.0
    (7 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (7 ratings)
    -
    (0 ratings)
    Configurability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    9.3
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.6
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.3
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    PathFactorySagewill
    Likelihood to Recommend
    PathFactory
    It's a great tool if you want to create experiences on web and share content with your audience - especially if you want to create bingeable content. For a microsite, I would like to see more modules that build up a page, and great examples for inspiration
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Pros
    PathFactory
    • Create Visually appealing performance report
    • Give more in-depth information about performance metrics than most alternatives
    • Ability to track performance over time and compare this performance across time periods
    • Provide and send auto-run reports to top level management based on predefined criteria and timeframes
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Cons
    PathFactory
    • Microsite was very hard to build ourselves. Changing the site can be really confusing and is not always intuitive. We have trouble knowing how to update items to get it to work the way we want it to.
    • Better instructions on how to customize tracks and use the different tools.
    • Users that come in without UTM parameters should still be included in all data reporting.
    • The reporting is confusing.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Likelihood to Renew
    PathFactory
    We have seen a lot of value from our team's use of Path Factory. We also like working with this vendor as they actually take our feedback and implement it on their roadmap. A great vendor with a great product
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Usability
    PathFactory
    Overall, I think the tool is fairly easy to use to get a basic content uploaded to create a track and even the more complicated features become easier once you become familiarised with the process
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Reliability and Availability
    PathFactory
    I think there was only one time where we had issues reaching our account manager, otherwise PathFactory was always willing to hop on the phone to talk through strategy, to work through issues, and help build custom solutions to fit our needs. Customer service is a big selling point of PathFactory.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Performance
    PathFactory
    The analytics and reports feature is fairly new and have proved very popular with many areas of our business and is growing in popularity. The metrics that are attainable are very insightful and provides a clear picture on the performance of the track.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Support Rating
    PathFactory
    We meet weekly with Jennifer and I can't say enough about her. When issues have happened or we need help, she jumps on it quickly. If she doesn't know the answer, she pulls in Reggie or another on her team that can help. She goes above and beyond and has been very supportive, even when we had a lot of hard questions to answer from higher-ups. All this is on top of just being an awesome person.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    In-Person Training
    PathFactory
    I was able to browse around the tool quite easily once some basic training was given. I learnt much from using those method and only needed further help when wanting to learn about Reports, External codes and adding forms.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Online Training
    PathFactory
    The customer service, from technical through to customer success, is one of the biggest reasons I'd recommend PathFactory. This is true of their training. It can be as bespoke as you like, at least in my experience, and the team is always willing (where possible) to incorporate your suggestions.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Implementation Rating
    PathFactory
    The PathFactory team was very helpful when implementing the product. They gave us a lot of recommendations on best moving forward. As a note to new users, when implementing I would make sure that you create with your team a system to make sure that the platform is scalable. My team was able to do this through creating a foldering structure, naming conventions for tracks and assets, and ensuring tagging is used on all content uploads. I would also make sure when implementing that you have an understanding of how your team will track success and that your brand team is involved to make sure that there is consistency in the look and feel of the tracks
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Alternatives Considered
    PathFactory
    I used Uberflip in a past company. I think they are pretty comparable. From what I remember, Uberflip was more intuitive to use, but I think PathFactory might have more capabilities. Although this was years ago, I am not aware of Uberflip's functionality now. I have had good experiences with both.
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Scalability
    PathFactory
    Pathfactory is growing in popularity amongst individuals from different parts of the organisation and it would be difficult to forecast how scalable this can become
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    Return on Investment
    PathFactory
    • We saw ROI within the first 9 months of using PathFactory.
    • Our onboarding team saw quicker adoption of our product while using PathFactory to engage them during the onboarding process.
    • We've been able to more accurately understand our content needs and what works best when prospecting for specific segments. (eg. SMB, mid-market, and enterprise)
    Incentivized
    Read full review
    Sagewill
    No answers on this topic
    ScreenShots

    PathFactory Screenshots

    Screenshot of Netflix-like home screen for B2B buyers with personalized resource centers.Screenshot of Gives sales visibility into the content consumption data of leads & accounts, inside a CRM.Screenshot of Content Tracks - Gives B2B buyers bingeable content journeys that accelerate their purchase decisions, whenever and wherever they click.Screenshot of Path Analytics - Gives access to a new class of content consumption data on the level of the visitor, account, and content asset.Screenshot of Guide - Gives buyers spot-on content recommendations, anywhere on a website.Screenshot of Content Track Analytics - Shows how visitors binge content in specific Content Tracks, and assess how particular sequences of content perform.

    Sagewill Screenshots

    Screenshot of Writer briefs are automatically generated, and users can either send them to external writers or personally write the content in Sagewill.Screenshot of Sagewill's content planning tools allow users to strategize up to 90 days' worth of content in just a few minutes.Screenshot of users can manage all Sagewill plans from the "Deliver" tab, where performance is tracked.