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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    OutboundEngine

    Score8.5 out of 10
    N/AOutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…

    $199

    per user

    SimplyCast

    Score10 out of 10
    N/ASimplyCast is a customer flow communication platform that combines marketing automation, inbound marketing and interactive communication. The software enables clients to personalize messaging at the right time no matter who their audience is. SimplyCast caters to SMBs as well as enterprise clients. It also provides solutions for industries such as emergency response, automotive and marketing agencies.

    $3

    per month

    Pricing
    OutboundEngineSimplyCast
    Editions & Modules
    Essential
    $199
    per user
    Value
    $299
    per user
    Premium
    $499
    per user
    SimplyCast
    $4.95
    per month
    Offerings
    Pricing Offerings
    OutboundEngineSimplyCast
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup Fee$99 per userNo setup fee
    Additional DetailsMore information is available on the vendor's website.—
    More Pricing Information
    Community Pulse
    OutboundEngineSimplyCast
    Considered Both Products
    Elm Street Technology
    No answer on this topic
    SimplyCast
    No answer on this topic
    Key User Insights
    Would buy again
    75%
    Would buy again
    41 Answers
    No answers on this topic
    Delivers good value for the price
    74%
    Delivers good value for the price
    37 Answers
    No answers on this topic
    Happy with the feature set
    75%
    Happy with the feature set
    41 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    67%
    Lived up to sales and marketing promises
    36 Answers
    No answers on this topic
    Implementation went as expected
    84%
    Implementation went as expected
    46 Answers
    No answers on this topic
    Features
    OutboundEngineSimplyCast
    Email & Online Marketing
    Comparison of Email & Online Marketing features of OutboundEngine and SimplyCast
    Feature
    OutboundEngine
    8.1
    49 Ratings
    9% above category average
    SimplyCast
    6.3
    1 Ratings
    19% below category average
    Mobile optimization8.643 Ratings7.01 Ratings
    Email deliverability reporting7.649 Ratings6.01 Ratings
    List management7.943 Ratings5.01 Ratings
    WYSIWYG email editor00 Ratings7.01 Ratings
    Dynamic content00 Ratings6.01 Ratings
    Ability to test dynamic content00 Ratings7.01 Ratings
    A/B testing00 Ratings6.01 Ratings
    Lead Management
    Comparison of Lead Management features of OutboundEngine and SimplyCast
    Feature
    OutboundEngine
    5.3
    38 Ratings
    24% below category average
    SimplyCast
    -
    Ratings
    Automated sales alerts and tasks5.338 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of OutboundEngine and SimplyCast
    Feature
    OutboundEngine
    7.8
    47 Ratings
    17% above category average
    SimplyCast
    -
    Ratings
    Social sharing and campaigns7.847 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of OutboundEngine and SimplyCast
    Feature
    OutboundEngine
    -
    Ratings
    SimplyCast
    8.0
    1 Ratings
    9% above category average
    Dashboards00 Ratings9.01 Ratings
    Standard reports00 Ratings8.01 Ratings
    Custom reports00 Ratings7.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of OutboundEngine and SimplyCast
    Feature
    OutboundEngine
    -
    Ratings
    SimplyCast
    7.0
    1 Ratings
    6% below category average
    API00 Ratings7.01 Ratings
    Role-based workflow & approvals00 Ratings7.01 Ratings
    Customizability00 Ratings6.01 Ratings
    Integration with Salesforce.com00 Ratings7.01 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.01 Ratings
    Integration with SugarCRM00 Ratings7.01 Ratings
    Best Alternatives
    OutboundEngineSimplyCast
    Small Businesses
    monday marketer
    Score8.5 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    LocaliQ
    Score9 out of 10
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Enterprises
    No answers on this topic
    Iterable
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    OutboundEngineSimplyCast
    Likelihood to Recommend
    8.3
    (60 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    7.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    6.4
    (6 ratings)
    -
    (0 ratings)
    Availability
    8.8
    (27 ratings)
    -
    (0 ratings)
    Support Rating
    7.9
    (24 ratings)
    -
    (0 ratings)
    User Testimonials
    OutboundEngineSimplyCast
    Likelihood to Recommend
    Elm Street Technology
    OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
    Incentivized
    Read full review
    SimplyCast
    No answers on this topic
    Pros
    Elm Street Technology
    • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
    • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
    • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
    Read full review
    SimplyCast
    • Email tracking
    • Easy to use
    Incentivized
    Read full review
    Cons
    Elm Street Technology
    • I do not like the use of drawings to attract new customers, and they have ignored my requests to eliminate that for my personal emails.
    • I do not like it when a competitor in my immediate market has the same posts. It cheapens the service or makes it appear that I am simply sharing another's post.
    Incentivized
    Read full review
    SimplyCast
    • Templates need updating
    • Uploading list is a bit tedious
    Incentivized
    Read full review
    Likelihood to Renew
    Elm Street Technology
    The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
    Read full review
    SimplyCast
    No answers on this topic
    Usability
    Elm Street Technology
    Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
    Read full review
    SimplyCast
    No answers on this topic
    Reliability and Availability
    Elm Street Technology
    I haven't had to contact Outbound Engine because I haven't had any application errors or unplanned outages. I basically have had such a trouble free experience with them that I haven't had to call. Everything is automated and I get a notice to review every isse. I suppose if I personalized the newsletter a bit more and added some of my own articles, I would need to contact them, (which I should really start to do) but so far things have been so on point, I haven't felt the need.
    Incentivized
    Read full review
    SimplyCast
    No answers on this topic
    Support Rating
    Elm Street Technology
    The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
    Read full review
    SimplyCast
    No answers on this topic
    Alternatives Considered
    Elm Street Technology
    I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
    Incentivized
    Read full review
    SimplyCast
    I use both SimplyCast and Act-On. Act-On ties in with our database, I use SimplyCast in order to send e-mails that don't look exactly like our other e-mails
    Incentivized
    Read full review
    Return on Investment
    Elm Street Technology
    • One client identified how one article I sent that he read saved him from having to replace his entire AC system.
    • One client actually thought I was sending this to him personally because I valued him
    • One of the above transacted with me twice for over $3M in sales
    Incentivized
    Read full review
    SimplyCast
    • We do get responses from our e-mails
    • Do not get a lot of information like we do from Act-On
    Incentivized
    Read full review
    ScreenShots

    OutboundEngine Screenshots

    Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails