OutboundEngine vs. Referrizer Referral Marketing Automation

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OutboundEngine
Score 8.5 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Referrizer Referral Marketing Automation
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
The Referrizer Referral Marketing Automation platform helps businesses owners generate new customers and retain their current customers. The vendor says that its platform is the only one that automates the three ways to generate referrals - Direct Referrals, Indirect Referrals, and Partners and Affiliates. Additionally, the vendor says the features are designed to compliment each other and amplify the platform’s efficiency and end results for the business owner.
$129
per account
Pricing
OutboundEngineReferrizer Referral Marketing Automation
Editions & Modules
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Generate
$129
per account
Boost
$179
per account
Dominate
$249
per account
Offerings
Pricing Offerings
OutboundEngineReferrizer Referral Marketing Automation
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$99 per user$200 per account
Additional DetailsMore information is available on the vendor's website.Free version available for VIP Customers. Ask us for more information.
More Pricing Information
Community Pulse
OutboundEngineReferrizer Referral Marketing Automation
Features
OutboundEngineReferrizer Referral Marketing Automation
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
OutboundEngine
8.1
Ratings
9% above category average
Referrizer Referral Marketing Automation
-
Ratings
Mobile optimization8.60 Ratings00 Ratings
Email deliverability reporting7.70 Ratings00 Ratings
List management7.90 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
OutboundEngine
5.5
Ratings
20% below category average
Referrizer Referral Marketing Automation
-
Ratings
Automated sales alerts and tasks5.50 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
OutboundEngine
7.8
Ratings
16% above category average
Referrizer Referral Marketing Automation
-
Ratings
Social sharing and campaigns7.80 Ratings00 Ratings
Best Alternatives
OutboundEngineReferrizer Referral Marketing Automation
Small Businesses
LocaliQ
LocaliQ
Score 9.0 out of 10
OutboundEngine
OutboundEngine
Score 8.5 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 9.0 out of 10
OutboundEngine
OutboundEngine
Score 8.5 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
Influitive
Influitive
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OutboundEngineReferrizer Referral Marketing Automation
Likelihood to Recommend
8.3
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
7.0
(0 ratings)
-
(0 ratings)
Usability
6.4
(0 ratings)
-
(0 ratings)
Availability
8.9
(0 ratings)
-
(0 ratings)
Support Rating
7.9
(0 ratings)
-
(0 ratings)
User Testimonials
OutboundEngineReferrizer Referral Marketing Automation
Likelihood to Recommend
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
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If you have offers and specials that you would like to run regularly or loyalty programs then this is an excellent tool for that. It works really well for repeat clients and for brick-and-mortar locations. It also works well if you need to communicate via text on a regular basis.
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Pros
  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
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  • The smart line helps capture client information.
  • The texting option is very helpful in interacting with clients.
  • The newsletter options is easy to use and helps us communicate efficiently.
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Cons
  • Logging into Outbound Engine on my phone is difficult because I can't save the login name and password. Being able to save it would be very helpful.
  • Posting my new listings on social media would help if that's possible.
  • Being informed of what you're posting on social media and when would also be helpful.
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  • There could be some improvement with how quickly the text messages are sent.
  • There could also be some improvement with the way clients are segmented.
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Likelihood to Renew
AS my business is beginning to change and with volatility in the market, I have to rely seriously on a budget. That and nearing retirement consideration has me more likely to opt out in the near future.
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No answers on this topic
Usability
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
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No answers on this topic
Reliability and Availability
I don't recall having any issues needing to contact OutboundEngine. I believe maybe I once emailed about an issue and got a quick response. I also believe I may have messaged through the app and gotten a response. To my knowledge, there has been nothing like app errors or outages.
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No answers on this topic
Support Rating
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
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No answers on this topic
Alternatives Considered
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
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Referizzer had more features like texting and Referizzer's newsletter tool is easier to use and didn't have the bugs that Constant Contact has. Constant Contact did not offer the loyalty option or coupon offers that link to the website. I also like the review options where we can ask for and filter company reviews.
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Return on Investment
  • Outbound Engine keeps me top of mind by automatically sending articles to my database and posting to my facebook.
  • I spend zero time researching and writing articles.
  • I spend zero time taking great pictures.
  • I spend zero time dealing with mailing lists.
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  • I had more return clients since using Referizzer, which is significant.
  • Referrizer is a bit expensive so you have to make sure you are using it regularly to make it worth the cost.
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ScreenShots

OutboundEngine Screenshots

Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails

Referrizer Referral Marketing Automation Screenshots

Screenshot of User Mobile AppScreenshot of Business Tablet AppScreenshot of Self Check InScreenshot of Backend AccessScreenshot of Business Mobile Interface