OutboundEngine vs. Referral Rock

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
OutboundEngine
Score 8.5 out of 10
N/A
OutboundEngine provides a hands-off way for small business owners to market and grow their business. The product aims to provide small businesses with what big companies have achieved with marketing automation. The service aims to help users keep in touch with clients and prospects with professionally designed, branded campaigns. Benefits include: driving engagement, surfacing warm leads from current contacts, generating referrals and repeat business from their existing contacts, social…
$199
per user
Referral Rock
Score 8.0 out of 10
N/A
Referral Rock is referral marketing software that works alongside the user's business with the goal of helping them get more customers. Referral Rock allows users to automate the ask, nurture multiple shares, align incentives, convert to sales, then repeat. This approach aims to create a viral self-feeding referral program. Users can run refer a friend, influencer, and partner programs for any business (not just e-commerce), according to the vendor, to maximize word…
$200
per month
Pricing
OutboundEngineReferral Rock
Editions & Modules
Essential
$199
per user
Value
$299
per user
Premium
$499
per user
Starter
$200
per month
Growth
$400
per month
Established
$800
per month
Offerings
Pricing Offerings
OutboundEngineReferral Rock
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$99 per user$800 per subscription
Additional DetailsMore information is available on the vendor's website.Enterprise plans available as well.
More Pricing Information
Community Pulse
OutboundEngineReferral Rock
Features
OutboundEngineReferral Rock
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
OutboundEngine
8.1
Ratings
10% above category average
Referral Rock
-
Ratings
Mobile optimization8.60 Ratings00 Ratings
Email deliverability reporting7.70 Ratings00 Ratings
List management7.90 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
OutboundEngine
5.5
Ratings
20% below category average
Referral Rock
-
Ratings
Automated sales alerts and tasks5.50 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
OutboundEngine
7.8
Ratings
16% above category average
Referral Rock
-
Ratings
Social sharing and campaigns7.80 Ratings00 Ratings
Best Alternatives
OutboundEngineReferral Rock
Small Businesses
LocaliQ
LocaliQ
Score 9.0 out of 10
OutboundEngine
OutboundEngine
Score 8.5 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 9.0 out of 10
OutboundEngine
OutboundEngine
Score 8.5 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
Influitive
Influitive
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OutboundEngineReferral Rock
Likelihood to Recommend
8.3
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
7.0
(0 ratings)
-
(0 ratings)
Usability
6.4
(0 ratings)
9.1
(0 ratings)
Availability
8.9
(0 ratings)
-
(0 ratings)
Support Rating
7.9
(0 ratings)
9.1
(0 ratings)
User Testimonials
OutboundEngineReferral Rock
Likelihood to Recommend
OutboundEngine does a referral campaign and I've been able to close a couple of deals based on getting in touch with people who engage with this campaign and state they could use my services in the next 6 months. This is a great follow up tool for those you may or may not know are going to be needing your services.
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ReferralRock is best suited for companies looking to automate their referral program, the Salesforce integration and the automated payout system are great. It is less suited for companies looking for a fully customized referral experience, as some customization features are lacking on the email and registration page end.
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Pros
  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
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  • Automation (one click access link with our email marketing software, payouts, etc.).
  • Reporting (their dashboard and logs are SUPER detailed).
  • Onboarding (we have a dedicated account rep who's great via email and video calls).
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Cons
  • Logging into Outbound Engine on my phone is difficult because I can't save the login name and password. Being able to save it would be very helpful.
  • Posting my new listings on social media would help if that's possible.
  • Being informed of what you're posting on social media and when would also be helpful.
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  • Inability to edit contact details
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Likelihood to Renew
AS my business is beginning to change and with volatility in the market, I have to rely seriously on a budget. That and nearing retirement consideration has me more likely to opt out in the near future.
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No answers on this topic
Usability
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
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The campaigns and payouts took some learning on how to set up, but the experience for our referral partners is most important and they have that nailed down to work flawlessly.
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Reliability and Availability
I don't recall having any issues needing to contact OutboundEngine. I believe maybe I once emailed about an issue and got a quick response. I also believe I may have messaged through the app and gotten a response. To my knowledge, there has been nothing like app errors or outages.
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No answers on this topic
Support Rating
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
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Their support and success team is super responsive and helpful from onboarding to using the product. They always made sure I was taken care of.
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Alternatives Considered
I selected it for the ability to have an automated system do 3 things all at once, social media posts, emails and the instant communication with the chat box. I have never seen a chat come through that lead to a helpful client touchpoint. I have never used another product but have since begun to weigh some of the less expensive options.
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Referral Rock is overall a better platform. It provides more and better-implemented functionalities. It also provides much better integration with Salesforce/HubSpot and better user support.
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Return on Investment
  • Outbound Engine keeps me top of mind by automatically sending articles to my database and posting to my facebook.
  • I spend zero time researching and writing articles.
  • I spend zero time taking great pictures.
  • I spend zero time dealing with mailing lists.
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  • Reduced operation cost (more automatization).
  • Cost effeftiveness
  • Less money spent on system maintenance.
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ScreenShots

OutboundEngine Screenshots

Screenshot of Automated Social Media MarketingScreenshot of A personalized snapshot of your account activity and warmest leads.Screenshot of Personally designed, tested, and automated emails

Referral Rock Screenshots

Screenshot of Sample Member SharingScreenshot of Full portal to share, view stats, offers, and track referralsScreenshot of Easy sharing over social media, messaging apps, or emailScreenshot of Register from your own custom domainScreenshot of DashboardScreenshot of Widget