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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Groove by OptimizeCX

    Score6.7 out of 10
    N/AGroove by OptimizeCX is a shared inbox for small and mid-sized SaaS teams. It’s presented as a help desk built for speed and not complexity, and is designed to help manage customer conversations across channels.

    $87

    per quarter per user

    Salesforce Service Cloud

    Score8.4 out of 10
    N/AService Cloud is a customer service platform that helps businesses manage and resolve customer inquiries and issues. It provides tools for case management, knowledge base, omni-channel support, automation, and analytics, enabling companies to deliver exceptional customer service experiences.

    $25

    per month

    Pricing
    Groove by OptimizeCXSalesforce Service Cloud
    Editions & Modules
    Standard
    $29
    per month (billed quarterly) per user
    Plus
    $45
    per month (billed quarterly) per user
    Pro
    $70
    per month (billed quarterly) per user
    Starter Suite
    $25
    per month
    Pro Suite
    $100
    per month per user
    Enterprise
    $165
    per month per user
    Unlimited
    $330
    per month per user
    Agentforce 1
    $550
    per month per user
    Offerings
    Pricing Offerings
    Groove by OptimizeCXSalesforce Service Cloud
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Groove by OptimizeCXSalesforce Service Cloud
    Considered Both Products
    OptimizeCX
    No answer on this topic
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    36 Answers
    Delivers good value for the price
    No answers on this topic
    82%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    No answers on this topic
    90%
    Happy with the feature set
    37 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    81%
    Lived up to sales and marketing promises
    21 Answers
    Implementation went as expected
    No answers on this topic
    83%
    Implementation went as expected
    24 Answers
    Features
    Groove by OptimizeCXSalesforce Service Cloud
    Incident and problem management
    Comparison of Incident and problem management features of Groove by OptimizeCX and Salesforce Service Cloud
    Feature
    Groove by OptimizeCX
    1.4
    6 Ratings
    141% below category average
    Salesforce Service Cloud
    8.8
    77 Ratings
    9% above category average
    Organize and prioritize service tickets1.26 Ratings9.475 Ratings
    Expert directory1.23 Ratings8.553 Ratings
    Subscription-based notifications1.03 Ratings8.663 Ratings
    ITSM collaboration and documentation2.03 Ratings8.260 Ratings
    Ticket creation and submission2.05 Ratings9.375 Ratings
    Ticket response1.15 Ratings9.174 Ratings
    Self Help Community
    Comparison of Self Help Community features of Groove by OptimizeCX and Salesforce Service Cloud
    Feature
    Groove by OptimizeCX
    1.4
    5 Ratings
    139% below category average
    Salesforce Service Cloud
    8.7
    72 Ratings
    10% above category average
    External knowledge base1.44 Ratings8.463 Ratings
    Internal knowledge base1.44 Ratings8.970 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Groove by OptimizeCX and Salesforce Service Cloud
    Feature
    Groove by OptimizeCX
    1.0
    5 Ratings
    154% below category average
    Salesforce Service Cloud
    8.7
    77 Ratings
    11% above category average
    Customer portal1.04 Ratings7.954 Ratings
    Social integration1.01 Ratings8.947 Ratings
    Email support1.15 Ratings9.276 Ratings
    Help Desk CRM integration1.03 Ratings8.866 Ratings
    IVR00 Ratings8.834 Ratings
    Best Alternatives
    Groove by OptimizeCXSalesforce Service Cloud
    Small Businesses
    Help Scout
    Score7.9 out of 10
    Help Scout
    Score7.9 out of 10
    Medium-sized Companies
    LiveAgent
    Score9.7 out of 10
    LiveAgent
    Score9.7 out of 10
    Enterprises
    Front
    Score7.1 out of 10
    Front
    Score7.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Groove by OptimizeCXSalesforce Service Cloud
    Likelihood to Recommend
    1.6
    (7 ratings)
    8.3
    (83 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    6.2
    (8 ratings)
    Usability
    6.0
    (1 ratings)
    8.0
    (12 ratings)
    Availability
    -
    (0 ratings)
    9.5
    (28 ratings)
    Performance
    -
    (0 ratings)
    8.6
    (7 ratings)
    Support Rating
    3.0
    (1 ratings)
    7.0
    (20 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    5.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Groove by OptimizeCXSalesforce Service Cloud
    Likelihood to Recommend
    OptimizeCX
    Groove is great for people who are wanting to provide accountability and organization for teams across your business. It is suited well for an organization that has many email requests coming in every day, because you can assign tickets to specific team members. It would not be suited for an organization that utilizes more phone support, than email support
    Read full review
    Salesforce
    It is a helpful tool, but it can be a bit cumbersome to manage. It is also a bit expensive, but we already use CRM for Salesforce and it is convenient to be able to immediately tag contacts and accounts when the tickets come into the system and tie them directly to the account. I do know an integration with Jira is possible (we use Jira internally for our engineering team to escalate issues) but it is not configured right now so managing the connection between support tickets and Jira tickets is manual and hard to keep up with
    Incentivized
    Read full review
    Pros
    OptimizeCX
    • Creates Tickets when someone emails in or you can create a ticket within the groove system.
    • They have great reports on response times and the average amount of time it took for a ticket to close. You can even see individuals average response times as well as specific teams.
    • We use their Knowledge Base which is a great tool for creating FAQ and sending people to that.
    Incentivized
    Read full review
    Salesforce
    • Allows us to make changes quickly and with relative ease
    • Can be flexible enough to use among several teams who do very different work
    • Salesforce in general provides SO much training that anyone on the team can skill up and help maintain the system
    Incentivized
    Read full review
    Cons
    OptimizeCX
    • Better Follow-up by customer success team
    • More customization within their major features to fit both, large and small sales teams, alike
    • Their site goes down fairly often
    Incentivized
    Read full review
    Salesforce
    • There is a slight scope for error, but sometimes it has a heavy impact. So this can be improved.
    • Costing is high.
    • Maintenance is more.
    • Expertise is required for implementation.
    • The number of communication messages have some limit per organisation account.
    Incentivized
    Read full review
    Likelihood to Renew
    OptimizeCX
    No answers on this topic
    Salesforce
    Professional edition works best for a small company with lower call volumes and is very useful but as you grow exponetially I think it has limited ability to do all the things we want to - SLA management, defect, release management to name a few. Reports and dashboards being available in real time.
    Read full review
    Usability
    OptimizeCX
    It's well organized, but slow.
    Read full review
    Salesforce
    I had Salesforce experience prior to using Service Cloud which made it a little easier to learn and navigate, but overall my team (some who had no Salesforce experience) caught on very quickly and found Service Cloud to be easy to use.
    Incentivized
    Read full review
    Reliability and Availability
    OptimizeCX
    No answers on this topic
    Salesforce
    Salesforce's Trust Center clearly communicates occasional issues to anyone who subscribes, down to an organization's cloud instance. Bundled sandboxes ease updates, and seasonal upgrades are seamless, scheduled well in advance with plenty of information about what's coming. Support agents have noticed intermittent Omni-Channel disconnects due to internet connections, and these are clearly notified.
    Read full review
    Performance
    OptimizeCX
    No answers on this topic
    Salesforce
    The Salesforce Service Cloud generally has very good performance, however the overall new Lightning user experience can bring that down. For example, if you have too many tabs open, then it can take a while for the Lightning UI to load. This UI is probably not well equipped to handle loading of all of that information at once, but Users tend to leave their tabs open all day long. It can also be fickle depending on which browser you use, what extensions you have installed, and whether you've cleared your cache. This can be the downfall with any software as a service though, not just Salesforce
    Incentivized
    Read full review
    Support Rating
    OptimizeCX
    I'm giving them a 3 for the really great support they gave for general questions. They also have a good knowledge base. I'm giving them only a 3 though because of my last customer service when I need a billing resolution. I was very disappointed in how they handled that. I also find it very bad practice to send out ONE email notice that they were raising my rate three times as much at the end of the month. When I was with Desk.com, I had numerous emails over months letting me know their billing plans were changing. Even worse than refusing to refund me the difference was that they just stopped responding to me.
    Read full review
    Salesforce
    Salesforce offers support, although it generally gets routed to overseas support teams first, and once they are unable to help, it gets escalated up the chain to higher tiers. Frequently, the answer back from support is that there is no native solution, and we either have to turn to the AppExchange for some solution provided by another developer, or custom build our own solution.
    Read full review
    In-Person Training
    OptimizeCX
    No answers on this topic
    Salesforce
    Our in-person training was provided by our implementation partner and it was quite good. This was in part because we were already working with them and so it naturally leant itself to a good training relationship. And because they were building our customizations and configuring things, they could then provide training on those things naturally.
    Incentivized
    Read full review
    Online Training
    OptimizeCX
    No answers on this topic
    Salesforce
    Trailheads are great but it was often unclear what actually applied to our organization. This made it difficult to get a whole lot out of it. Part of it is that because the basic Salesforce features didn't quite work for us, we had to add customizations, which then nullified a lot of the training.
    Incentivized
    Read full review
    Implementation Rating
    OptimizeCX
    No answers on this topic
    Salesforce
    I would go through an implementation very differently knowing what I know now. It was difficult coming from systems we liked in post-sales service and having to adapt to the clunky and underwhelming feature set in Salesforce. I would trim back our expectations
    Incentivized
    Read full review
    Alternatives Considered
    OptimizeCX
    We also use Trello for project management. I have used both systems and we like Groove because it allows for our clients to contact us via email. They do not have to go to a ticket submission page, they can just email us directly and it will create a ticket. Groove also provides analytics on how long it takes to respond to tickets
    Read full review
    Salesforce
    Salesforce service cloud is more configurable than Zendesk and Freshdesk. It has its own inbuilt AI chatbot also which further improves service agent efficiency. Salesforce is more integration agnostic and has pre-built connectors with multiple 3rd party systems. However, in terms of pricing it is priced at a premium compared to the other solutions
    Read full review
    Scalability
    OptimizeCX
    No answers on this topic
    Salesforce
    The product has scaled up with our company growth just fine. No issues here other than slowness in clicking around and running reports
    Incentivized
    Read full review
    Return on Investment
    OptimizeCX
    • We wasted a lot of time setting up the product before we discovered a lot of features listed on the website aren't ready for public use
    Read full review
    Salesforce
    • Because this is a cloud service, the security, implementation framework and feature list is very mature and you don't have to develop these during implementation.
    • The larger the implementation programme the better the licensing arrangements
    • Free developer toolkit for proof of concepts or showcasing features
    • Limited to annual subscription model
    Incentivized
    Read full review
    ScreenShots

    Salesforce Service Cloud Screenshots

    Screenshot of Workflows and OrchestrationScreenshot of Service CatalogScreenshot of Contact Center